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Platform Strategies A Guidebook for Entrepreneurs in the Platform Economy

Platform Strategies A Guidebook for Entrepreneurs in the Platform Economy

Over the past decade platforms have spread through many industries and generated an increasing share of the global economy. Many of the world’s most valuable companies have adopted a platform-based business model and today we find that platforms pervade our everyday lives. So far however the existing management literature has failed to provide professionals and students with appropriate tools to understand the business models that make those platforms successful. This book offers rigorous analysis of the complexity of platforms as well as practical strategic guidance and tools to help you deal with this complexity. Written in an accessible style and based on a comprehensive approach Platform Strategies is self-contained and does not require the reader to have specific prior knowledge. The book is both academically rigorous and a pragmatic and efficient guide incorporating path-breaking insights from academic research on platforms with real-world applications of concepts and tools. The book engages with case studies and highlights important take-aways that can be implemented in practice. You’ll learn how to use new tools of strategic management and how to adapt well-established ones. This book is an invaluable resource for entrepreneurs (experienced or aspiring) managers of existing platforms and businesses professionals and students in business management and economics. | Platform Strategies A Guidebook for Entrepreneurs in the Platform Economy

GBP 29.99
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Platform Strategy How to Unlock the Power of Communities and Networks to Grow Your Business

Platform Strategy How to Unlock the Power of Communities and Networks to Grow Your Business

During the last decade platform businesses such as Uber Airbnb Amazon and eBay have been taking over the world. In almost every sector traditional businesses are under attack from digital disrupters that are effectively harnessing the power of communities. But what exactly is a platform business and why is it different? In Platform Strategy Laure Claire Reillier and Benoit Reillier provide a practical guide for students digital entrepreneurs and executives to understand what platforms are how they work and how you can build one successfully. Using their own rocket model and original case studies (including Google Apple Amazon) they explain how designing igniting and scaling a platform business requires learning a whole new set of management rules. Platform Strategy also offers many fascinating insights into the future of platforms their regulation and governance as well as how they can be combined with other business models. Benoit Reillier and Laure Claire Reillier are co-founders of Launchworks a leading advisory firm focused on helping organizations develop and scale innovative business models. | Platform Strategy How to Unlock the Power of Communities and Networks to Grow Your Business

GBP 34.99
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Offshore Semi-Submersible Platform Engineering

Offshore Semi-Submersible Platform Engineering

Offshore Semi-Submersible Platform Engineering presents a primer on the analysis and design of semi-submersible platforms in particular while also covering general analysis and design guidelines of offshore compliant platforms. It introduces general structural designs and also examines the details of the various environmental impacts that act upon them such as fatigue fire collisions and water waves. Features Provides thorough coverage of the dynamic analysis and design of semi-submersible platforms Assists readers through detailed analysis methods using MATLAB® as well as other computer programs used to carry out structural analysis Explains impact loading and dynamic response through numerical analysis and examines the various factors that affect semi-submersibles Presented in a coursework teaching style the content is explained in a step-by-step manner using color figures photos screen shots and illustrations thereby enabling students researchers and practicing engineers to carry out analysis with ease Offshore Semi-Submersible Platform Engineering serves as a practical guide for upper-level students and graduates of various engineering disciplines for example naval architecture and structural mechanical pipeline and offshore engineering. Further it can also be used as a reference for practicing professionals as the book covers a broad range of scholarships and applications.

GBP 99.99
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The Platform of Agile Management And the Program to Implement It

The Platform of Agile Management And the Program to Implement It

Facing the amplitude and the acceleration of changes management must also change and it must become alert adaptable and agile. The children of the Internet the likes of Google Amazon Facebook and Tesla are born agile and they challenge the traditional organizations that have long lost their original agility. The latter may have innovated externally i. e. on the market-oriented part of their organization. Yet internally their mindset their models and their methods have remained tightly trapped in traditional tenets. Confronted with the need for deep changes an increasing number of business-leaders launch change-management programs yet conceived and carried out in traditional ways up to 70% of them result in partial or total failure. Management cannot innovate itself it needs people with the right motivation and with the right mind-set. However stuck in the old system people can only keep working in the old ways and means. Thus the leadership must start by replacing a traditional system with a new and agile one which will unbridle entrepreneurship. The Platform of Agile Management and the Program to Implement It combines 3 principles that help to innovate thinking 3 paradigms to innovate behaviours and 3 practices to innovate and to accelerate actions. The proposed platform is comprehensive connective and congenial. It is implemented with an agile program that combines top down push by the leadership with the bottom up pulled by the people. Then the proposed platform will generate continuous improvements and innovations of the performance drivers. | The Platform of Agile Management And the Program to Implement It

GBP 36.99
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Pragmatic Flutter Building Cross-Platform Mobile Apps for Android iOS Web & Desktop

Pragmatic Flutter Building Cross-Platform Mobile Apps for Android iOS Web & Desktop

Have you ever thought of creating beautiful blazing-fast native apps for iOS and Android from a single codebase? Have you dreamt of taking your native apps to the web and desktop without it costing a fortune? If so Pragmatic Flutter: Building Cross-Platform Mobile Apps for Android iOS Web & Desktop is the right place to start your journey to developing cross-platform apps. Google’s Flutter is the brand-new way for developing beautiful fluid and blazing-fast cross-platform apps for Android iOS web and desktops (macOS Linux Windows). Google’s new Fuchsia OS user interface (UI) is implemented using Flutter as well. Learning to develop mobile apps with Flutter opens the door to multiple devices form-factors and platforms using a single codebase. You don’t need any prior experience using Dart to follow along in this book; however it’s recommended that readers have some familiarity with writing code using one of the object-oriented programming languages. Your journey starts with learning to structure and organize the Flutter project to develop apps for multiple platforms. Next you will explore the fundamentals of Flutter widgets. The journey continues with Flutter’s layout widgets while also learning to build responsive layouts. You will get an understanding of organizing and applying themes and styles handling user input and gestures. Then you will move on to advanced concepts such as fetching data over the network and integrating and consuming REST API in your app. You will get hands-on experience on design patterns data modeling routing and navigation for multi-screen apps. When you are finished you will have a solid foundational knowledge of Flutter that will help you move on to building great and successful mobile apps that can be deployed to Android iOS web and desktop (macOS Linux Windows) platforms from a single codebase. | Pragmatic Flutter Building Cross-Platform Mobile Apps for Android iOS Web & Desktop

GBP 105.00
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Smart City Blueprint Framework Technology Platform

Smart City Blueprint Framework Technology Platform

The smart city movement during the last decade and a half advocated the built environment and digital technology convergence with the backing of institutional capital and government support. The commitment of a significant number of local governments across the globe in terms of official smart city policies and initiatives along with the constant push of global technology giants has reinforced the popularity of this movement. This two-volume treatment on smart cities thoroughly explores and sheds light on the prominent elements of the smart city phenomenon and generates a smart city blueprint. This first volume with its 12 chapters provides a sound understanding on the key foundations and growth directions of smart city frameworks technologies and platforms with theoretical expansions practical implications and real-world case study lessons. The second companion volume offers sophisticated perspectives on the key foundations and directions of smart city policies communities and urban futures with theoretical expansions practical implications and real-world case study lessons. This book is an invaluable reference source for urban policymakers managers planners practitioners and many others particularly to benefit from it when tackling key urban and societal issues and planning for and delivering smart city solutions. Moreover the book is also a rich and important repository for scholars and research and undergraduate students as it communicates the complex smart city phenomenon in an easy to digest form by providing both the big picture view and specifics of each component of that view. It also appeals to local government agencies and smart city practitioners. | Smart City Blueprint Framework Technology Platform

GBP 44.99
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Globalization and Media in the Digital Platform Age

Globalization and Media in the Digital Platform Age

Global media expert Dal Yong Jin examines the nexus of globalization digital media and contemporary popular culture in this empirically rich student-friendly book. Offering an in-depth look at globalization processes histories texts and state policies as they relate to the global media Jin maps out the increasing role of digital platforms as they have shifted the contours of globalization. Case studies and examples focus on ubiquitous digital platforms including Facebook YouTube and Netflix in tandem with globalization so that the readers are able to apply diverse theoretical frameworks of globalization in different media milieu. Readers are taught core theoretical concepts which they should apply critically to a broad range of contemporary media policies practices movements and technologies in different geographic regions of the world – North America Europe Africa Latin America and Asia – with a view to determining how they shape and are shaped by globalization. End-of-chapter discussion questions prompt further critical thinking and research. Students doing coursework in digital media global media international communication and globalization will find this new textbook to be an essential introduction to how media have influenced a complex set of globalization processes in broad international and comparative contexts. | Globalization and Media in the Digital Platform Age

GBP 42.99
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Skills Creativity and Innovation in the Digital Platform Era Analyzing the New Reality of Professions and Entrepreneurship

Skills Creativity and Innovation in the Digital Platform Era Analyzing the New Reality of Professions and Entrepreneurship

Skills Creativity and Innovation in the Digital Platform Era: Analyzing the New Reality of Professions and Entrepreneurship brings together two important areas: the separate research topics of professions platforms and entrepreneurship and the various dimensions of what platformization means to work and to professions in contemporary societies. One of the most noteworthy global aspects in current societies is the intensifying presence of technology to the extent that we can talk about the omnipotence of technologies a kind of technological imperative that prevails in societies. This new type of technological imperative emerges in the working lives of practicing professionals from medical doctors to lawyers and from teachers to preachers. Platforms have become a powerful actor as enablers and reorganizers of work creating new types of inequalities but also expanding the market relations for new professions such as social influencers. How do platforms govern and shape work and lead to new questions concerning organizing of work and professions? These are few of the key questions Poutanen and Kovalainen explore in this profound and insightful book. | Skills Creativity and Innovation in the Digital Platform Era Analyzing the New Reality of Professions and Entrepreneurship

GBP 36.99
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Building a Platform for Data-Driven Pandemic Prediction From Data Modelling to Visualisation - The CovidLP Project

Building a Platform for Data-Driven Pandemic Prediction From Data Modelling to Visualisation - The CovidLP Project

This book is about building platforms for pandemic prediction. It provides an overview of probabilistic prediction for pandemic modeling based on a data-driven approach. It also provides guidance on building platforms with currently available technology using tools such as R Shiny and interactive plotting programs. The focus is on the integration of statistics and computing tools rather than on an in-depth analysis of all possibilities on each side. Readers can follow different reading paths through the book depending on their needs. The book is meant as a basis for further investigation of statistical modelling implementation tools monitoring aspects and software functionalities. Features: A general but parsimonious class of models to perform statistical prediction for epidemics using a Bayesian approach Implementation of automated routines to obtain daily prediction results How to interactively visualize the model results Strategies for monitoring the performance of the predictions and identifying potential issues in the results Discusses the many decisions required to develop and publish online platforms Supplemented by an R package and its specific functionalities to model epidemic outbreaks The book is geared towards practitioners with an interest in the development and presentation of results in an online platform of statistical analysis of epidemiological data. The primary audience includes applied statisticians biostatisticians computer scientists epidemiologists and professionals interested in learning more about epidemic modelling in general including the COVID-19 pandemic and platform building. The authors are professors at the Statistics Department at Universidade Federal de Minas Gerais. Their research records exhibit contributions applied to a number of areas of Science including Epidemiology. Their research activities include books published with Chapman and Hall/CRC and papers in high quality journals. They have also been involved with academic management of graduate programs in Statistics and one of them is currently the President of the Brazilian Statistical Association. | Building a Platform for Data-Driven Pandemic Prediction From Data Modelling to Visualisation - The CovidLP Project

GBP 56.99
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School-Based Deliberative Partnership as a Platform for Teacher Professionalization and Curriculum Innovation

School-Based Deliberative Partnership as a Platform for Teacher Professionalization and Curriculum Innovation

Using cutting-edge and frontline research relating to present day problems in educational systems this volume provides a critical discussion about political alternatives in education to neoliberalism. Based on Engeström’s Cultural Historical Activity Theory (CHAT) a theory that has potential for new areas of educational research this book explores a conceptual framework of curriculum innovation in school practice that focuses on processes of mutual meaning-making as boundary crossing between partners from different communities. Focusing on active professionalization and continuing professional learning of teachers as subjects agents extended professionals and curriculum makers in school-based deliberative partnerships with one another and with other educational partners inside and outside school this volume is divided into eight accessible chapters and covers topics such as political and curricular considerations about educational change deliberative partnership as a new way for reform prospects for an innovative curriculum process and putting into action deliberative partnership-based curricular innovation. This volume is the perfect addition for teachers teacher educators researchers and practitioners who are looking to explore beyond the viewpoint that teachers operate in singular communities and the potential and possibility of an alternative framework for teacher learning in the future. | School-Based Deliberative Partnership as a Platform for Teacher Professionalization and Curriculum Innovation

GBP 38.99
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Bitcoin and Blockchain History and Current Applications

Bitcoin and Blockchain History and Current Applications

In recent years blockchain development has grown quickly from the original Bitcoin protocol to the second-generation Ethereum platform and to today’s process of building third-generation blockchains. During this evolution we can see how blockchain technology has evolved from its original form as a distributed database to becoming a fully fledged globally distributed cloud computing platform. This book traces the past present and future of blockchain technology. Presents the knowledge and history of Bitcoin Offers blockchain applications Discusses developing working code for real-world blockchain applications Includes many real-life examples Covers the original Bitcoin protocol to the second-generation Ethereum platform Bitcoin and Blockchain: History and Current Applications is a useful reference for students business schools research scholars practitioners and business analytics professionals. | Bitcoin and Blockchain History and Current Applications

GBP 105.00
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The Twitter Presidency Donald J. Trump and the Politics of White Rage

The Twitter Presidency Donald J. Trump and the Politics of White Rage

The Twitter Presidency explores the rhetorical style of President Donald J. Trump attending to both his general manner of speaking as well as to his preferred modality. Trump’s manner the authors argue reflects an aesthetics of white rage and it is rooted in authoritarianism narcissism and demagoguery. His preferred modality of speaking namely through Twitter effectively channels and transmits the affective dimensions of white rage by taking advantage of the platform’s defining characteristics which include simplicity impulsivity and incivility. There is then a structural homology between Trump’s general communication practices and the specific platform (Twitter) he uses to communicate with his base. This commonality between communication practices and communication platform (manner and modality) struck a powerful emotive chord with his followers who feel aggrieved at the decentering of white masculinity. In addition to charting the defining characteristics of Trump’s discourse The Twitter Presidency exposes how Trump’s rhetorical style threatens democratic norms principles and institutions. | The Twitter Presidency Donald J. Trump and the Politics of White Rage

GBP 19.99
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Recent Advances in Computing Sciences Proceedings of RACS 2022

Recent Advances in Computing Sciences Proceedings of RACS 2022

The 1st International Conference on Recent Advances in Computing Sciences (RACS-2022) organized by the School ofComputer Application Lovely Professional University Jalandhar Punjab from 4th to 5th November 2022. The conference focuses on discussing issues exchanging ideas and the most recent innovations towards the advancementof research in the field of Computing Sciences and Technology. All technical sessions were predominantlyrelated to Data Science Artificial Intelligence Remote Sensing Image Processing Computer Vision Data Forensics Cyber Security Computational Sciences Simulation & Modelling Business Analytics and Machine Learning. The main objective of this conference is to provide a common platform for academia and industry to discuss varioustechnological challenges and share cognitive thoughts. It provided a thought-provoking platform to discuss anddisseminate novel solutions for real-world problems in a dynamic and changing technological environment. The mainsuccess of RACS-2022 is to give an opportunity for the participants to enhance their knowledge of recent computingtechnologies. | Recent Advances in Computing Sciences Proceedings of RACS 2022

GBP 38.99
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Principles of Synthetic Aperture Radar Imaging A System Simulation Approach

Principles of Synthetic Aperture Radar Imaging A System Simulation Approach

Principles of Synthetic Aperture Radar Imaging: A System Simulation Approach demonstrates the use of image simulation for SAR. It covers the various applications of SAR (including feature extraction target classification and change detection) provides a complete understanding of SAR principles and illustrates the complete chain of a SAR operation. The book places special emphasis on a ground-based SAR but also explains space and air-borne systems. It contains chapters on signal speckle radar-signal models sensor-trajectory models SAR-image focusing platform-motion compensation and microwave-scattering from random media. While discussing SAR image focusing and motion compensation it presents processing algorithms and applications that feature extraction target classification and change detection. It also provides samples of simulation on various scenarios and includes simulation flowcharts and results that are detailed throughout the book. Introducing SAR imaging from a systems point of view the author: Considers the recent development of MIMO SAR technologyIncludes selected GPU implementationProvides a numerical analysis of system parameters (including platforms sensor and image focusing and their influence)Explores wave-target interactions signal transmission and reception image formation motion compensationCovers all platform motion compensation and error analysis and their impact on final image radiometric and geometric qualityDescribes a ground-based SFMCW systemPrinciples of Synthetic Aperture Radar Imaging: A System Simulation Approach is dedicated to the use study and development of SAR systems. The book focuses on image formation or focusing treats platform motion and image focusing and is suitable for students radar engineers and micr | Principles of Synthetic Aperture Radar Imaging A System Simulation Approach

GBP 48.99
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Digital Consumer Management Understanding and Managing Consumer Engagement in the Digital Environment

Digital Consumer Management Understanding and Managing Consumer Engagement in the Digital Environment

Integrating consumer behaviour digital marketing digital platform management web analytics and marketing insights Digital Consumer Management provides a holistic understanding—from a brand perspective—of the management of consumers and consumption in the digital ecosystem. Chapters explore the key stakeholders in platform management the multiple types of platforms used by brands the various consumer-brand touchpoints how the platforms are developed and with what goals in mind managing consumer engagement and activities on these platforms how the platforms are regulated and the dark side of digital consumption. Theory is brought to life by practical examples and case studies from across sectors and reflective questions and activities allow students to critically reflect on their learning. Providing a comprehensive picture of digital consumption activities digital consumer behaviour across platforms and how brands can manage and engage with the digital consumer this text works as core and recommended reading for students studying digital consumer behaviour digital marketing and marketing management. Accompanying online resources include PowerPoint slides and an instructor’s manual. | Digital Consumer Management Understanding and Managing Consumer Engagement in the Digital Environment

GBP 39.99
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Simulation of Fluid Power Systems with Simcenter Amesim

Simulation of Fluid Power Systems with Simcenter Amesim

This book illustrates numerical simulation of fluid power systems by LMS Amesim Platform covering hydrostatic transmissions electro hydraulic servo valves hydraulic servomechanisms for aerospace engineering speed governors for power machines fuel injection systems and automotive servo systemsIt includes hydrostatic transmissions automotive fuel injection hydropower speed units governor aerospace servo systems along with case studies of specified companiesAids in predicting and optimizing the static and dynamic performances related to the systems under study | Simulation of Fluid Power Systems with Simcenter Amesim

GBP 39.99
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Implementing Reproducible Research

Implementing Reproducible Research

In computational science reproducibility requires that researchers make code and data available to others so that the data can be analyzed in a similar manner as in the original publication. Code must be available to be distributed data must be accessible in a readable format and a platform must be available for widely distributing the data and code. In addition both data and code need to be licensed permissively enough so that others can reproduce the work without a substantial legal burden. Implementing Reproducible Research covers many of the elements necessary for conducting and distributing reproducible research. It explains how to accurately reproduce a scientific result. Divided into three parts the book discusses the tools practices and dissemination platforms for ensuring reproducibility in computational science. It describes:Computational tools such as Sweave knitr VisTrails Sumatra CDE and the Declaratron systemOpen source practices good programming practices trends in open science and the role of cloud computing in reproducible researchSoftware and methodological platforms including open source software packages RunMyCode platform and open access journalsEach part presents contributions from leaders who have developed software and other products that have advanced the field. Supplementary material is available at www. ImplementingRR. org.

GBP 44.99
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Narrative Design for Mobile and Live Games

Narrative Design for Mobile and Live Games

This is a comprehensive guidebook for long-term storytelling in mobile games and games-as-a-service (also known as live games). This book formalizes creative techniques of game writing and narrative design for a platform (and revenue model) that has shown drastic growth and changes over the past few years. The unique challenges of mobile games and live games are also increasingly relevant across the whole games industry. With hybrid consoles such as the Nintendo Switch cloud gaming and cross-platform titles the lines between mobile and console have begun to blur. Additionally many games now offer live support to extend player engagement. This book starts with an introduction to narrative design and the world of mobile games followed by a deep dive into open-ended and seasonal storytelling. Besides the creative aspect of development it covers areas of production such as documentation collaboration and monetization. To illustrate its solutions it uses examples from video games and other media specifically screenwriting for TV shows. This book will be of great interest to all game narrative and writing professionals working on mobile and live games. | Narrative Design for Mobile and Live Games

GBP 44.99
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Clinical Assessment

Clinical Assessment

Every contact with your patient is an opportunity for health assessment. Ideal for quick reference this pocket-sized guide puts all the crucial information at your fingertips. This second edition of Clinical Assessment provides an essential overview of the topic including new material on assessment of the acutely ill patient and the older patient. The new edition also includes resources to aid accurate neurological assessment specifically covering aspects such as delirium and dementia. Used as a platform for wider reading it is an ideal reference point for any nursing and healthcare student or professional.

GBP 8.99
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