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Introduction to Spintronics

Illustrated Dictionary of Cargo Handling

Developing Windows-Based and Web-Enabled Information Systems

Developing Windows-Based and Web-Enabled Information Systems

Many professionals and students in engineering science business and other application fields need to develop Windows-based and web-enabled information systems to store and use data for decision support without help from professional programmers. However few books are available to train professionals and students who are not professional programmers to develop these information systems. Developing Windows-Based and Web-Enabled Information Systems fills this gap providing a self-contained easy-to-understand and well-illustrated text that explores current concepts methods and software tools for developing Windows-based and web-enabled information systems. Written in an easily accessible style the book details current concepts methods and software tools for Windows-based and web-enabled information systems that store and use data. It is self-contained with easy-to-understand small examples to walk through concepts and implementation details along with large-scale case studies. The book describes data modeling methods including entity–relationship modeling relational modeling and normalization and object-oriented data modeling to develop data models of a database. The author covers how to use software tools in the Microsoft application development environment including Microsoft Access MySQL SQL Visual Studio Visual Basic VBA HTML and XML to implement databases and develop Windows-based and web-enabled applications with the database graphical user interface and program components. The book takes you through the entire process of developing a computer and network application for an information system highlighting concepts and operation details. In each chapter small data examples are used to manually walk through concepts and operational details. These features and more give you the conceptual understanding and practical skill required even if you don’t have a computer science background to develop Windows-based or web-enabled applications for your specialized information system.

GBP 56.99
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A Criminologist's Guide to R Crime by the Numbers

Quantum Information and Consciousness A Gentle Introduction

Agricultural and Agribusiness Law An Introduction for Non-Lawyers

Communication Technology Update and Fundamentals 17th Edition

Communication Technology Update and Fundamentals 17th Edition

Communication Technology Update and Fundamentals now in its 17th edition has set the standard as the single best resource for students and professionals looking to brush up on how communication technologies have developed grown and converged as well as what’s in store for the future. The book covers the fundamentals of communication technology in five chapters that explain the communication technology ecosystem its history theories structure and regulations. Each chapter is written by experts who each provide a snapshot of an individual field. The book also dives into the latest developments in electronic mass media computers consumer electronics networking and telephony. Together these updates provide a broad overview of these industries and examine the role communication technologies play in our everyday lives. In addition to substantial updates to each chapter the 17th edition includes the first-ever chapter on Artificial Intelligence; updated user data in every chapter; an overview of industry structure including recent and proposed mergers and acquisitions; and sidebars exploring sustainability and relevance of each technology to Gen Z. Communication Technology Update and Fundamentals continues to be the industry-leading resource for both students and professionals seeking to understand how communication technologies have developed and where they are headed. | Communication Technology Update and Fundamentals 17th Edition

GBP 59.99
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Insider Computer Fraud An In-depth Framework for Detecting and Defending against Insider IT Attacks

Insider Computer Fraud An In-depth Framework for Detecting and Defending against Insider IT Attacks

An organization’s employees are often more intimate with its computer system than anyone else. Many also have access to sensitive information regarding the company and its customers. This makes employees prime candidates for sabotaging a system if they become disgruntled or for selling privileged information if they become greedy. Insider Computer Fraud: An In-depth Framework for Detecting and Defending against Insider IT Attacks presents the methods safeguards and techniques that help protect an organization from insider computer fraud. Drawing from the author’s vast experience assessing the adequacy of IT security for the banking and securities industries the book presents a practical framework for identifying measuring monitoring and controlling the risks associated with insider threats. It not only provides an analysis of application or system-related risks it demonstrates the interrelationships that exist between an application and the IT infrastructure components it uses to transmit process and store sensitive data. The author also examines the symbiotic relationship between the risks controls threats and action plans that should be deployed to enhance the overall information security governance processes. Increasing the awareness and understanding necessary to effectively manage the risks and controls associated with an insider threat this book is an invaluable resource for those interested in attaining sound and best practices over the risk management process. | Insider Computer Fraud An In-depth Framework for Detecting and Defending against Insider IT Attacks

GBP 56.99
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Population Genomics with R

Population Genomics with R

Population Genomics With R presents a multidisciplinary approach to the analysis of population genomics. The methods treated cover a large number of topics from traditional population genetics to large-scale genomics with high-throughput sequencing data. Several dozen R packages are examined and integrated to provide a coherent software environment with a wide range of computational statistical and graphical tools. Small examples are used to illustrate the basics and published data are used as case studies. Readers are expected to have a basic knowledge of biology genetics and statistical inference methods. Graduate students and post-doctorate researchers will find resources to analyze their population genetic and genomic data as well as help them design new studies. The first four chapters review the basics of population genomics data acquisition and the use of R to store and manipulate genomic data. Chapter 5 treats the exploration of genomic data an important issue when analysing large data sets. The other five chapters cover linkage disequilibrium population genomic structure geographical structure past demographic events and natural selection. These chapters include supervised and unsupervised methods admixture analysis an in-depth treatment of multivariate methods and advice on how to handle GIS data. The analysis of natural selection a traditional issue in evolutionary biology has known a revival with modern population genomic data. All chapters include exercises. Supplemental materials are available on-line (http://ape-package. ird. fr/PGR. html).

GBP 48.99
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Experiential Marketing Consumer Behavior Customer Experience and The 7Es

Experiential Marketing Consumer Behavior Customer Experience and The 7Es

Why do some brands make us feel good while others frustrate us? What makes us engage with certain brands rebuy the same products return to the same store or revisit the same destination over and over again? Is there a framework underlying how past and lived shopping experiences can affect our future experiences our buying decisions and our brand loyalty? In this exciting new book Wided Batat introduces readers to the new customer experience framework and the era of the Experiential Marketing Mix. She introduces the concept of the 7Es (Experience Exchange Extension Emphasis Empathy Emotional touchpoints Emic/Etic process); a tool that focuses on the consumer as a starting point in marketing strategies. By using these companies can design suitable emotional and profitable customer experiences in a phygital context (physical place and digital space) including both offline and online digital experiences. Batat argues that a traditional product-centric should be replaced by the appropriate mix of 7Es based upon a more consumer/experience-centric logic. Experiential Marketing is a guide to building experiences consumers cannot forget. It will be of interest for CEOs brand managers marketing and communication professionals students and anyone eager to learn more about how to design the ultimate customer experience in a new phygital. In this book Professor Batat combines theory and practice and gives readers an overview of: the origins and the rise of the customer experience logic the 7Es of the new experiential marketing mix and the challenges for the future. | Experiential Marketing Consumer Behavior Customer Experience and The 7Es

GBP 44.99
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Forensic DNA Analysis Current Practices and Emerging Technologies

Forensic DNA Analysis Current Practices and Emerging Technologies

The field of forensic DNA analysis has grown immensely in the past two decades and genotyping of biological samples is now routinely performed in human identification (HID) laboratories. Application areas include paternity testing forensic casework family lineage studies identification of human remains and DNA databasing. Forensic DNA Analysis: Current Practices and Emerging Technologies explores the fundamental principles and the application of technologies for each aspect of forensic DNA analysis. The book begins by discussing the value of DNA evidence and how to properly recognize document collect and store it. The remaining chapters examine:The most widely adopted methods and the best practices for DNA isolation from forensic biological samples and human remainsStudies carried out on the use of both messenger RNA and small (micro) RNA profilingReal-time polymerase chain reaction (PCR) methods for quantification and assessment of human DNA prior to genotypingCapillary electrophoresis (CE) as a tool for forensic DNA analysisNext-generation short tandem repeat (STR) genotyping kits for forensic applications the biological nature of STR loci and Y-chromosome STRs (Y-STRs)Mitochondrial DNA (mtDNA) sequence analysisSingle nucleotide polymorphisms (SNPs) and insertion/deletion polymorphisms (indels) in typing highly degraded DNADeep-sequencing technologiesThe current state of integrated systems in forensic DNA analysis The book concludes by discussing various aspects of sample-processing training and the entities that provide such training programs. This volume is an essential resource for students researchers teaching faculties and other professionals interested in human identification/forensic DNA analysis. | Forensic DNA Analysis Current Practices and Emerging Technologies

GBP 77.99
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Hands-On Data Science for Librarians

Hands-On Data Science for Librarians

Librarians understand the need to store use and analyze data related to their collection patrons and institution and there has been consistent interest over the last 10 years to improve data management analysis and visualization skills within the profession. However librarians find it difficult to move from out-of-the-box proprietary software applications to the skills necessary to perform the range of data science actions in code. This book will focus on teaching R through relevant examples and skills that librarians need in their day-to-day lives that includes visualizations but goes much further to include web scraping working with maps creating interactive reports machine learning and others. While there’s a place for theory ethics and statistical methods librarians need a tool to help them acquire enough facility with R to utilize data science skills in their daily work no matter what type of library they work at (academic public or special). By walking through each skill and its application to library work before walking the reader through each line of code this book will support librarians who want to apply data science in their daily work. Hands-On Data Science for Librarians is intended for librarians (and other information professionals) in any library type (public academic or special) as well as graduate students in library and information science (LIS). Key Features: Only data science book available geared toward librarians that includes step-by-step code examples Examples include all library types (public academic special) Relevant datasets Accessible to non-technical professionals Focused on job skills and their applications

GBP 52.99
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Remote Sensing of Glaciers Techniques for Topographic Spatial and Thematic Mapping of Glaciers

Remote Sensing of Glaciers Techniques for Topographic Spatial and Thematic Mapping of Glaciers

Glaciers and ice sheets have been melting significantly during recent decades posing environmental threats at local regional and global scales. Changes in glaciers are one of the clearest indicators of alterations in regional climate since they are governed by changes in accumulation (from snowfall) and ablation (by melting of ice). Glacier changes have been measured for the last century by traditional field measurements resulting in long time series for a few glaciers. Remote sensing data and methods and geographic information systems provide the means to allow glacier changes to be monitored at a global scale to be analysed rapidly and to store the results and present information to both scientific and popular audiences in a way which was not possible before the digital revolution. Remote sensing of glaciers began with terrestrial and aerial photography during the middle of the 20th century but today the discipline embraces a large variety of data types from laser scanner data to very high resolution satellite imagery which can be applied to the mapping of glacier changes in terms of area surface zonation or thickness. This book highlights the history of the remote sensing of glaciers the physics of glaciers and remote sensing of them and focuses particularly on modern data and methods used by remote sensing specialists and glaciologists. The book presents examples of glacier research carried out for example in the Alps Norway Iceland Caucasus Patagonia Rocky Mountains Pakistan Antarctica New Zealand and Svalbard. This book is of interest to specialists and students working in the field of remote sensing glaciology physical geography geology and climate change. | Remote Sensing of Glaciers Techniques for Topographic Spatial and Thematic Mapping of Glaciers

GBP 59.99
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Integrated Marketing Communication Advertising and Promotion in a Digital World

Integrated Marketing Communication Advertising and Promotion in a Digital World

Now in its second edition this textbook explores the continuing transformation of advertising sales promotion and public relations functions within the marketing discipline. The content focuses on emerging new technologies as well as established digital and legacy media as the reader is guided through the process of developing and implementing a comprehensive Integrated Marketing Communication plan for companies organizations and brands. Clear concise and practical the book takes the reader through consumer market and competitive research; creative conceptualization; market segmentation identification of a target audience and brand positioning; as well as strategic decisions involving the timing placement and intensity of advertising sales promotion public relations and brand visibility. The new edition emphasizes the importance of social media website development search engine optimization mobile marketing brand promotion events and retail store connectivity. Updated to include more digital content with detailed international examples this new edition adds four new chapters including Integrated Marketing Communication objectives budgets and metrics legacy media planning business-to-business marketing strategies and innovative technologies with topics such as artificial intelligence predictive analytics synthetic media virtual reality and voice marketing. Upper-level undergraduate and postgraduate students will appreciate this lucid up-to-date text as will business professionals in executive education and certificate programs. Experiential learning is provided with chapter assignments and a continuity case study woven into the textbook. The second edition is also accompanied by robust online resources including PowerPoint slides chapter videos lecture notes classroom exercises digital flash cards test banks an instructor resource book and interactive templates for preparing an Integrated Marketing Communication Plan. | Integrated Marketing Communication Advertising and Promotion in a Digital World

GBP 59.99
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Criminal Procedure Theory and Practice

Criminal Procedure Theory and Practice

Criminal Procedure: Theory and Practice 3rd Edition presents a broad overview of criminal procedure as well as a detailed analysis of specific areas of the law that require specialized consideration. The third edition provides students with an updated comprehensive text written in reader-friendly language to introduce them to the field of criminal procedure. Significant edited legal cases are integrated into each chapter and comments notes and questions accompany each case. This edition features a new chapter covering searches of Internet-connected devices and electronic devices that may store personally connected data. The chapter “The Internet of Things” introduces search and seizure concepts related to electronics. In addition a section at the conclusion of each chapter “How Would You Decide ” allows readers to examine the facts of a real case that contain some of the important concepts form each chapter. The reader can compare the individual's personal resolution of the case with the way the actual court determined the issue. Using a balanced text/case format the author provides an overview of general criminal procedure as well as guidance for law enforcement actions that honor constitutional protections and comport with the rule of law. Instructor support material prepared by the author is available on our website including lecture slides and instructor’s manual with test bank as well as online updates on new case law in the area of criminal procedure. This textbook is ideal for all criminal justice programs in both four-year and two-year schools especially those preparing future police officers as well as a reference for law students and attorneys. | Criminal Procedure Theory and Practice

GBP 64.99
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PEM Electrolysis for Hydrogen Production Principles and Applications

PEM Electrolysis for Hydrogen Production Principles and Applications

An ever-increasing dependence on green energy has brought on a renewed interest in polymer electrolyte membrane (PEM) electrolysis as a viable solution for hydrogen production. While alkaline water electrolyzers have been used in the production of hydrogen for many years there are certain advantages associated with PEM electrolysis and its relevance to renewable energy sources. PEM Electrolysis for Hydrogen Production: Principles and Applications discusses the advantages of PEM electrolyzers over alkaline electrolyzers presents the recent advances of hydrogen PEM fuel cells accelerating the large-scale commercialization of PEM electrolysis and considers the challenges that must be addressed before PEM electrolysis can become a commercially feasible option. Written by international scientists in PEM electrolysis and fuel cell research areas this book addresses the demand for energy storage technologies that store intermittent renewable energy and offers the most complete and up-to-date information on PEM electrolysis technology and research. The authors: Cover the fundamental applications of PEM electrolysis Review the state-of-the-art technologies and challenges related to each of the components of the PEM electrolysis Address failure analysis and review available failure diagnostic tools Provide future direction for researchers and technology developers PEM Electrolysis for Hydrogen Production: Principles and Applications provides a fundamental understanding of the requirements and functionalities of certain components and attributes of the PEM electrolysis technology that are common for both PEM fuel cells’ and electrolyzers’ hydrogen applications for energy storage. Beneficial to students and professionals the text serves as a handbook for identifying PEM electrolysis failure modes and diagnosing electrolyzer performance to improve efficiency and durability. | PEM Electrolysis for Hydrogen Production Principles and Applications

GBP 84.99
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Large Energy Storage Systems Handbook

Large Energy Storage Systems Handbook

In the current push to convert to renewable sources of energy many issues raised years ago on the economics and the difficulties of siting energy storage are once again being raised today. When large amounts of wind solar and other renewable energy sources are added to existing electrical grids efficient and manageable energy storage becomes a crucial component to allowing a range of eco-friendly resources to play a significant role in our energy system. In order to fulfill our intended goal of diminishing dependence on non-renewable sources of energy and reducing our carbon footprint we must find a way to store and convert these novel resources into practical solutions. Based on the efforts of a University of Colorado team devoted to increasing the use of renewable energy production within the current electrical power grid Large Energy Storage Systems Handbook examines a number of ways that energy can be stored and converted back to electricity. Examining how to enhance renewable generation energy storage relative to economic and carbon impact this book discusses issues of reliability siting economics and efficiency. Chapters include the practicalities of energy storage generation and absorption of electrical power; the difficulties of intermittent generation; and the use of pumped and underground pumped hydroelectric energy storage. The book highlights the storage of compressed air battery energy solar thermal and natural gas sources of energy. Heavily referenced and easily accessible to policy makers developers and students alike this book provides contributions from those active in the field for coverage of many important topics. With this book as a foundation these pioneers can develop the capacity of power grids to handle high renewable energy generation penetration and provide a brighter future for generations to come.

GBP 74.99
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Hard Rock Mine Reclamation From Prediction to Management of Acid Mine Drainage

Hard Rock Mine Reclamation From Prediction to Management of Acid Mine Drainage

Hard rock mines have significant effects on the territories where they operate through both infrastructure construction as well as resource use. Due to their extractive activities these mines store large quantities of wastes at the surface which can be both physically and chemically unstable. Reclamation aims to return a mine site to a satisfactory state meaning that the site should not threaten human health or security should not generate in the long term any contaminant that could significantly affect the surrounding environment and should be aesthetically acceptable to communities. This book focuses on the reclamation of waste storage areas which constitute the main source of pollution during and after mine operations and especially issues with acid mine drainage and neutral contaminated drainage. Features: Provides fundamental information and describes practical methods to reclaim mine-waste facilities Compares the different methods and illustrates their application at sites through case studies Identifies new reclamation issues and proposes solutions to address them Presents existing and new technologies to reclaim mine waste disposal areas from hard rock mines in different climatic conditions Integrates reclamation into mine operations and long term performance of techniques used through an interdisciplinary approach With mine site reclamation a young and still emerging science the training needs for professionals and students working in this field are huge. This book is written from an engineering point of view and in it the authors identify new reclamation issues and propose well-tested as well as innovative approaches to addressing them. Students in graduate programs focused on mines and the environment as well as professionals already working in departments related to mine site reclamation will find this book to be a valuable and essential resource. | Hard Rock Mine Reclamation From Prediction to Management of Acid Mine Drainage

GBP 51.99
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Data Management Using Stata A Practical Handbook

Data Management Using Stata A Practical Handbook

This second edition of Data Management Using Stata focuses on tasks that bridge the gap between raw data and statistical analysis. It has been updated throughout to reflect new data management features that have been added over the last 10 years. Such features include the ability to read and write a wide variety of file formats the ability to write highly customized Excel files the ability to have multiple Stata datasets open at once and the ability to store and manipulate string variables stored as Unicode. Further this new edition includes a new chapter illustrating how to write Stata programs for solving data management tasks. As in the original edition the chapters are organized by data management areas: reading and writing datasets cleaning data labeling datasets creating variables combining datasets processing observations across subgroups changing the shape of datasets and programming for data management. Within each chapter each section is a self-contained lesson illustrating a particular data management task (for instance creating date variables or automating error checking) via examples. This modular design allows you to quickly identify and implement the most common data management tasks without having to read background information first. In addition to the “nuts and bolts” examples author Michael Mitchell alerts users to common pitfalls (and how to avoid them) and provides strategic data management advice. This book can be used as a quick reference for solving problems as they arise or can be read as a means for learning comprehensive data management skills. New users will appreciate this book as a valuable way to learn data management while experienced users will find this information to be handy and time saving—there is a good chance that even the experienced user will learn some new tricks. | Data Management Using Stata A Practical Handbook

GBP 61.99
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FORCE: Dynamic Life Drawing 10th Anniversary Edition

FORCE: Dynamic Life Drawing 10th Anniversary Edition

Bring your artwork to life with the power of the FORCE! Watch listen and follow along as Mike Mattesi demonstrates the fundamental FORCE line and explains dynamic figure drawing techniques through 30 videos that are launched through the book's companion App. Packed with superb powerfully drawn examples the updated third edition of FORCE features an all-new section on the FORCE blob and dozens of fresh illustrations. Mike Mattesi’s 10th anniversary edition of FORCE will teach readers how to put thought and imagination to paper. Whether you are an illustrator animator comic book artist or student you'll learn to use rhythm shape and line to bring out the life in any subject. The 10th Anniversary Edition contains numerous improvements. Around 30 videos are embedded within the book and accessible through the FORCE Drawing App. In the App click on the image of the camera point your mobile device’s camera at the page with the symbol and then finally tap the video card image floating above the drawing to launch the video. Then sit back and watch the video that shows me creating that drawing and discussing my process. Many new drawings can be found within this edition and the addition of color now further clarifies the theory of FORCE. Key Features The unique dynamic learning system that has helped thousands of artists enhance their figure drawing abilities Dozens of updated illustrations and all-new content exclusive to the 3rd edition Select pages can be scanned by your smartphone or other device to pull up bonus video content enhancing the learning process Companion App: Nearly 50 videos are available on the free FORCE Drawing companion app that can be downloaded through Google Play or the Apple App Store | FORCE: Dynamic Life Drawing 10th Anniversary Edition

GBP 48.99
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Married to Melanesia

Married to Melanesia

‘We were married after three years at opposite ends of the world…. We then too rapidly for comfort made off in a snowstorm for the South Seas…. All this we imprudently did in our late forties. ’ Thus Muriel Jones introduces her account originally published in 1974 of how she came to start her married life in the Solomon Islands ‘whose impact was traumatic perhaps just because we were not in our first youth or innocent of other tropical experience’. ‘St Peter’s College was the only thing at Siota’; there was no store and the only post office on the island ‘was so difficult of access that I never visited it … we ourselves did most of the postal business – quite informally – at our end of the island’. It is not surprising that even high-ranking visitors tended to arrive looking like ship-wrecked sailors. ‘If one was ill enough to see a doctor one was on the whole too ill to be subjected to several hours of sun or rain in an open boat and a probable night en route. ’ There is too the account of the old lady whose family on her death wanted to bury her in a coffin instead of the customary mat. ‘Poor old lady; at the end of all these exertions the coffin with her in it stood in the church for the funeral uneasily supported on two rickety small tables from our sitting room mutely exhorting us to STOW AWAY FROM BOILERS. ’ Muriel Jones tells the unusual story of her five Melanesian years of the impact of Christianity on a pagan people of her husband’s college and its move to another island of the students the islands and their animals and exotic vegetation of the islanders (nine-tenths of whom live in communities ranging from twenty to two hundred people) and of their changing way of life. Her story takes one about as far as it is possible to go from an urban civilisation and in telling it she reveals the resources of her own character. | Married to Melanesia

GBP 85.00
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Getting Started with Onshape

Getting Started with Onshape

Onshape is an exciting completely cloud based CAD tool. Getting Started with Onshape is a quick paced guide geared towards users who have no experience with 2D or 3D modeling. This edition has been fully updated to match all the recent changes to Onshape. This edition also features new content covering sheet metal features (including flat pattern views) hole tables parts lists and using standard content. Because Onshape can be used for free it opens up CAD to anybody who is interested in creating their own models including members of the bourgeoning Maker community and students who want to learn how to use 3D design tools. Because Onshape is 100% cloud based there is no software to install and it is always up to date. New features are available to use as soon as they are ready. The good news is that the tools as outlined in this book will continue to work the same way even as Onshape evolves. This book guides you through the very basics of how to create models make engineering drawings and bill of materials and finally export to an stl file which can be used to create a 3D print. Then you can send your stl file to one of many local or online shops that can print out an stl file. When you have completed this book you will have taken the first step to the Maker Faire journey. In the first chapter of Getting Started with Onshape you will learn how to create an account explore the workspace and learn how to share your documents with other people. Chapter two features a project where you are guided step by step to design your own singlet ring. Throughout this chapter you will learn many of the basic tools you will need to use in nearly every project you create. The third chapter features a project where you create all the parts of a scooter. This project builds on what you learned previously to create more complex designs while new features of Onshape are introduced. In the remaining chapters you will learn how to import parts from other CAD systems assemble the parts of your scooter create a set of engineering drawings for your scooter add and use apps from the Onshape app store to extend the capabilities of Onshape and complete several more projects.

GBP 59.99
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Introduction to Culinary Arts Management Safety Recipes and Certification

Introduction to Culinary Arts Management Safety Recipes and Certification

With each chapter and recipe you complete in Introduction to Culinary Arts Management: Safety Recipes and Certification and the included Workbook you will make delicious food and practice safe food handling measures until they become second nature. Unique among culinary arts textbooks this coursebook combines culinary arts and food safety in one text emphasizing the science behind foodborne illness. Engaging hands-on activities and instructional videos included in the workbook allow you to apply and remember proper preventative measures to keep food safe using the standards set by the U. S. FDA Food Code. Used together or separately this coursebook and the workbook provide a full semester’s curriculum perfect for culinary arts students at any level. Introduction to Culinary Arts Management takes you behind the scenes of the foodservice industry. It starts with an overview of culinary arts careers and the restaurant business. The rest of the book emphasizes the importance of eliminating and preventing pathogens allergens and contaminants that can lead to foodborne illness. Learn how to receive and store food; use clean and sanitize equipment; control pests; manage a crisis; train staff on all these topics; and more. Many learning styles are supported. Reader-friendly chapters include key terms objectives and end-of-chapter review questions. Charts images and examples explain U. S. food laws and regulations food safety procedures and what to look for when handling food. With the included recipe videos that emphasize information learned in the text chapter review videos companion workbook 130 flashcards practice exam and exam day study guide you can study the way that fits you best. The workbook includes a code for access to supporting videos and the practice exam. Practice Exam Software The Workbook includes access to practice exam software. This practice exam is a timed and graded ninety question ninety-minute exam. The practice exam is designed to get you familiar with the actual exam the type of questions to expect and how to manage your time when taking the exam. When you complete the practice exam you are immediately provided a passing or failing grade and your results are broken down by chapters showing you where to focus your study time. A detailed report further reveals which questions were answered incorrectly. The practice exam covers all the objective domains from the actual exam and each section randomly draws questions from a huge question bank ensuring the quiz is unique every time you run it. Using the included practice exam will help ensure you are prepared and ready to conquer the actual exam so you ace it on your very first try. | Introduction to Culinary Arts Management Safety Recipes and Certification

GBP 82.99
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Government Big Pharma and The People A Century of Dis-Ease

Government Big Pharma and The People A Century of Dis-Ease

Pharmaceuticals constitute a relatively small share of the total Health Care expenditure in most developed economies and yet they play a critical role in the ongoing debate over how best to advance improve and afford Health Care. Despite this and perhaps because of this the industry has had for many years an outsized claim to fame and controversy praise and criticisms and support and condemnation. Unfortunately many participants in the debate do not fully understand the complexities of the industry and its role in the overall Health Care system. The analytical tools of economics provide a strong foundation for a better understanding of the dynamics of the pharmaceutical industry its contribution to Health and Health Care and its dual and often conflicting priorities of affordability and innovation as well as the various Private and Public Policy initiatives directed at the sector. Everyone is affected by Big Pharma and the products they produce. At the Drug store the physician’s office in front of the television in everyday conversations Drugs are a part of our lives. Society shapes our values toward Drugs and Drugs shape society. (The Pill and minor tranquilizers are good examples. ) And of course the way Congress deliberates and Big Pharma responds has a huge impact on how Drugs affect our lives. This book is well-researched on the subject of the pharmaceutical industry its struggles with Government and its relationship to the consumer from the early twentieth century until the present. The Dynamic Tension between the three participants – Government Big Pharma and the People – is described and explained to lead to an understanding of the controversies that rage today. The author describes how the Government its many investigatory efforts and the ultimate legislative results affect the industry and the consequences of their activities are explored in light of their effects on other players including the patients and consumers who rely on both Government and Big Pharma for their well-being and who find sometimes unexpected consequences while giving special attention to the attitudes beliefs and misadventures of less-than-optimal Drug use. Stakeholders are identified with physicians as a major focus as well as describing the significance of prescriptions as social objects and the processes by which physicians make choices on behalf of their patients. The author ties it all together with how Big Pharma affects and is affected by each of these groups. The author utilizes his 50-plus years’ experience as an academic practicing pharmacist and Big Pharma employee to describe the scope of the pharmaceutical industry and how it affects us on a daily basis concluding with an inside look at Big Pharma and how regulations marketing and the press have affected their business both good and bad. | Government Big Pharma and The People A Century of Dis-Ease

GBP 48.99
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