Case study about Hugo Boss. Company History, industry background, current position - Marc Paternot
Case Study from the year 2012 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,0, École des hautes études commerciales de Paris, course: Luxury Management, language: English, abstract: This paper paper presents a case study about Hugo Boss: back on the profitable growth track and though still the right time to exit? Claus-Dietrich Lahrs stood behind his desk looking at the dark forest surrounding the firm¿s headquarter in Southern Germany in the evening of a..
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