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Remaking Europe in the Margins - - Bog - Taylor & Francis Inc - Plusbog.dk

Game Development Tools - Marwan Ansari - Bog - Taylor & Francis Inc - Plusbog.dk

Handbook of Primary Education in Europe (1989) - - Bog - Taylor & Francis Inc - Plusbog.dk

Handbook of Primary Education in Europe (1989) - - Bog - Taylor & Francis Inc - Plusbog.dk

The Innovation Tools Handbook, Volume 3 - - Bog - Taylor & Francis Inc - Plusbog.dk

Communism in Eastern Europe - Melissa (rutgers University Of New Jersey Feinberg - Bog - Taylor & Francis Inc - Plusbog.dk

Unequal Europe - James (university Of Dublin Trinity College Wickham - Bog - Taylor & Francis Inc - Plusbog.dk

Marketing Issues in Western Europe - Erdener Kaynak - Bog - Taylor & Francis Inc - Plusbog.dk

Marketing Issues in Western Europe - Erdener Kaynak - Bog - Taylor & Francis Inc - Plusbog.dk

Be prepared for the differences in marketing across European borders!Europe is not a uniform market. Each country is comprised of differing marketing systems of varying importance. Marketing Issues in Western Europe: Changes and Developments clears the fog from marketing practices and strategic issues for this crucial area of the business world. This detailed examination of Western European industries and marketing practices not only clearly explores the shifting trends within the countries described, but can also be seen as a bellwether for neighboring regions on the continent. Respected international experts provide an up-to-date inside look at what the pressing concerns are and what unique strategies work for business in various sectors.The European Union’s birth can be traced back to 1951 when six countries of Western Europe banded together to form what was then known as the European Coal and Steel Community. Since then, Western Europe has played a significant role as the nucleus for the important marketing trends and industry changes for the entire EU. Marketing Issues in Western Europe: Changes and Developments provides conceptual frameworks, illustrative case studies, deep analytical insights into marketing issues, detailed empirical data, and thoughtful propositions for future testing. International business researchers, business and marketing consultants, developmental agencies, and companies prospectively interested in investment will find this book to be crucial for making decisions involving marketing in the countries of the EU or the rest of the continent. Chapters are richly referenced, and several include tables and charts to clearly illustrate data.Marketing Issues in Western Europe: Changes and Developments includes: - - a thought-provoking look at the multidimensional state of marketing in Western Europe - - a probing appraisal of Pan-European marketing with a proposed conceptual framework - - a review of the marketing consequences of internal market unification - - an exploratory study of marketing practice and market orientation - - a penetrating look at the role of domestic animosity in consumer choice - - detailed research describing price strategy in the EU - - an exploration of the impact of fear appeal in a cross-cultural context - - and more! Marketing Issues in Western Europe: Changes and Developments is a probing examination of the dynamic marketing developments in Western European countries to give you the insight needed to effectively prepare for the future.

DKK 349.00
1

Succeeding in Business in Central and Eastern Europe - Audrone Tamulionyte Lentz - Bog - Taylor & Francis Inc - Plusbog.dk

Succeeding in Business in Central and Eastern Europe - Audrone Tamulionyte Lentz - Bog - Taylor & Francis Inc - Plusbog.dk

In Central and Eastern Europe, the ''Old Europe'' of cobblestones co-exists with mobile phones, horse carts fight for road space with cars, and farmers'' markets compete with mega-stores. Western business professionals hoping to expand or start up new ventures in this complex environment must possess knowledge that is both comprehensive and subtle. What is it like to live and work in Central and Eastern Europe? How is business conducted there? What happened in Central and Eastern Europe to make integration into the rest of Europe so difficult? What important social and cultural issues must be mastered by Westerners hoping to flourish in this region? ''Succeeding in Business in Central and Eastern Europe'', the fourteenth title in the ''Managing Cultural Differences Series'' answers these and many other questions. This book identifies a variety of factors, including an anti-business attitude and a resistance to Western-style change, that hinder some attempts at development within Central and Eastern Europe. It provides a frame of reference for understanding the "post-Soviet syndrome" - with its remnants of corruption and mistrust of managers and customers alike - that continues to haunt the countries of CEE. Dr. Sears and Ms. Tamulionyte-Lentz give readers solutions for overcoming the problems inherent in this region. They explain how Western executives can build relationships and find point of cultural "synthesis" with their Central and Eastern European counterparts and ultimately create a new and mutually beneficial work culture with their ventures. With understanding and insights on the cultural nuances of the region, ''Succeeding in Business in Central and Eastern Europe'' can help all Western visitors, even tourists, who arrive at this increasingly popular destination.

DKK 745.00
1

In Defense of Decadent Europe - - Bog - Taylor & Francis Inc - Plusbog.dk

In Defense of Decadent Europe - - Bog - Taylor & Francis Inc - Plusbog.dk

Raymond Aron''s In Defense of Decadent Europe was first conceived at a time of great uncertainty for the Western democracies. The postwar economic boom had been interrupted by "stagflation," while communist and socialist parties in Italy and France were powerful factors in Europe''s political landscape. Aron''s book has a threefold purpose: the analysis of the Soviet Russian regime and its Marxist-Leninist theoretical foundation; the detailed empirical comparison between liberal democracies and collectivist regimes of the East; and, above all, the exploration of what might be termed the "problem" of democracy the tendency of democratic regimes to undermine themselves unless checked in their most extreme tendencies. Aron denounces the clash between democracy and the Marxist-Leninist mystification and explains how Marxism leads to Soviet-style ideology. The second part of the book constitutes a defense of liberal Europe. The author makes comparisons in terms of productivity, technical innovation, living standards, scientific progress, and human freedom. But Aron also notes there are important ways in which the West must put her house in order by cultivating authority in the church, in universities, in business, and even in the army. This paradox is conveyed by the title of the book, the juxtaposition of the words In Defense of and Decadent Europe. In the new introduction, Daniel Mahoney and Brian Anderson discuss the disenchanted conservative liberalism of Raymond Aron that set him apart. Among the topics they cover are: the challenge of ideocracy, the decadence of democracy, and Aron as a civic philosopher. In Defense of Decadent Europe combines ideological debate with economic and social analysis. Its thorough examination of Western freedom versus the Eastern communism of the recent past extends well beyond parochial debates into a basic vision of Western societies. The book will be compelling for historians, political scientists, economists, and philosophers.

DKK 546.00
1

Ancient Europe - Stuart Piggott - Bog - Taylor & Francis Inc - Plusbog.dk

Ancient Europe - Stuart Piggott - Bog - Taylor & Francis Inc - Plusbog.dk

This book interprets the main lines of European prehistory from the first agricultural communities in the sixth or even seventh millennium B.C. until the incorporation of much of barbarian Europe within the Roman Empire. It traces the beginnings of animal domestication and plant cultivation in ancient Western Asia, and the transmission of these skills by movements of peoples or by assimilation, in the European continent. The early technology of working in copper, and later in bronze, is discussed. Metal winning and working, and trade in raw materials and finished products, brought social and political repercussions to barbarian and civilised peoples alike.The spread of the Indo-European languages is considered in its archaeological context, as is the formation of the Celtic peoples, soon to acquire iron technology and to become the main barbarian component in Europe, side-by-side with the civilised Mediterranean societies, Greek, Etruscan or Roman. The later Celtic world of Europe and the British Isles is examined, and an attempt made to estimate the contribution of the older barbarian world to the Europe, which emerged from the ruins of the Roman Empire, geographically, the book ranges over the whole European field, from the Atlantic shores to the Urals and the Caucasus. While it does not pretend to be a prehistory of Europe within the period chosen, the book does bring together and discuss for the first time much scattered and often little-known archaeological evidence.This book is organized in a manner that will permit it being read on two levels. For the general non-specialist reader, the text and illustrations should give a sufficient idea of the nature of the theme and of the evidence, and of the development of the barbarian cultures side-by-side with the civilizations of antiquity, as their precursors and their subsequent counterparts. For the archaeological student however the text is documented with rather full references and notes at the end of each chapter, and a select bibliography, which should facilitate access to the original sources.

DKK 505.00
1

The Innovation Tools Handbook, Volume 2 - H. James Harrington - Bog - Taylor & Francis Inc - Plusbog.dk

The Innovation Tools Handbook, Volume 2 - H. James Harrington - Bog - Taylor & Francis Inc - Plusbog.dk

In today’s fast-moving, high-technology environment, the focus on quality has given way to a focus on innovation. From presidents of the United States to presidents of Fortune 500 companies, it is clear that everyone thinks innovation is extremely important. The challenge is that few people stop to define why innovation is important—to understand what’s driving the need for more innovation. We all agree that more frequent innovation is important, even necessary. There is actually a growing body of evidence that indicates that looking outside of your company (rather than purely looking internally) and to customers’ needs, using the tools in this Handbook, will lead to more innovative ideas. Responding to customers’ needs is the key to a successful business. You can use these tools to talk to customers—satisfied ones, unsatisfied ones, potential customers, people who would never buy your product or service, and also people you have never considered as a potential customer. In addition, these tools will help you ask your competitors’ customers about what makes them happy with the current businesses and offerings in the industry, why they buy or do not buy from you, your competitors, and other industries. These tools will help you understand the steps in the customer journey they need to take, what delights and frustrates them, and what their pain points are. The three volumes of The Innovation Tools Handbook cover 76 top-rated tools and methods, from the hundreds available, that every innovator must master to be successful. Covering evolutionary and/or improvement innovative tools and methodologies, Volume 2 presents 23 tools/methodologies related to innovative evolutionary products, processes, and services, or the improvement of existing ones. For each tool, the book provides a definition, identifies the user of the tool, explains what phases of the innovation process the tool is used, describes how the tool is used, supplies examples of the outputs from the tool, identifies software that can maximize its effectiveness, and includes references and suggestions for further reading. Ideation is about developing ideas on how to seize identified opportunities. What are the possible answers to your breakthrough questions? Having a deep understanding about the customer, their needs and pain points, as well as the existing solutions (i.e. business models in the industry) will naturally lead to new ideas. How seriously you do your discovery homework using the tools in these Handbooks will determine not only how fast you create ideas, but about how likely these ideas are to succeed. Tools and methodologies covered include: 5 why questions, Affinity diagrams, attribute listing, brainwriting 6–3–5, cause-and-effect diagrams, creative problem solving model, design for tools, flowcharting, force field analysis, Kano analysis, nominal group technique, plan–do–check–act, reengineering/redesign, reverse engineering, robust design, SCAMPER, simulations, six thinking hats, social networks, solution analysis diagrams, statistical analysis, tree diagram, and value analysis. The authors believe that by making effective use of the tools and methodologies presented in this book, your organization can increase the percentage of creative/innovative ideas by five to eight times its present performance level.

DKK 569.00
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The Gypsies of Eastern Europe - Ian Hancock - Bog - Taylor & Francis Inc - Plusbog.dk

101 Investment Tools for Buying Low & Selling High - Jae K. Shim - Bog - Taylor & Francis Inc - Plusbog.dk

Left Radicalism and Populism in Europe - - Bog - Taylor & Francis Inc - Plusbog.dk

40 Top Tools for Manufacturers - Walter J. Michalski - Bog - Taylor & Francis Inc - Plusbog.dk

40 Top Tools for Manufacturers - Walter J. Michalski - Bog - Taylor & Francis Inc - Plusbog.dk

We know how important it is for you to have the right tool when you need it. If you''re a team leader or facilitator in a manufacturing environment, you''ve probably been searching a long time for a collection of implementation tools tailored specifically to your needs. Well, look no further. Based on the same principles used to develop Tool Navigator''s Master Guide for Teams, here is a group of 40 dynamic tools to help you and your teams implement powerful manufacturing process improvement. This essential resource allows you and your teams to start and complete almost any manufacturing task. The book includes plenty of graphics, charts, illustrations and indexes to help you navigate your way through a problem solving process. In addition, the author gives you relevant background information and an overview of a tool''s usage to assist your teams in the proper selection, sequencing, and application of major tools such as JIT, TPM, Process Mapping and Cycle Time Management. To help you and your teams select just the right tool for your problem solving or manufacturing process improvement activities, we''ve sorted and arranged them into four stages. The real power of this book is that if you use the tools, working your way through the stages, the end result is Customer Satisfaction! The four stages are: process; cycle time; variability; and problem solving. Unlike other tool guides, the Tool Navigator guides are more than just a book of dry definitions. It is a true navigator. Each guide features: - Classification of each tool by process application. - Description of various applications of the tool. - Problem solving phases most applicable for the tool. - Ranking of category or work discipline in which the tool is most used. - Step-by-step procedures on how to use tool. - Examples of the tool''s output or result. - Useful appendixes and statistical charts. - Cross reference index to find tools in The Master Guide for Teams. - Boxes that link to other tools in The Master Guide for Teams.

DKK 315.00
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Europe on Trial - Istvan Deak - Bog - Taylor & Francis Inc - Plusbog.dk

The Establishment Of Communist Regimes In Eastern Europe, 1944-1949 - Norman M. Naimark - Bog - Taylor & Francis Inc - Plusbog.dk

The Establishment Of Communist Regimes In Eastern Europe, 1944-1949 - Norman M. Naimark - Bog - Taylor & Francis Inc - Plusbog.dk

The collaborative effort of scholars from Russia and the United States, this book reevaluates the history of postwar Eastern Europe from 1944 to 1949, incorporating information gleaned from newly opened archives in Eastern Europe. For nearly five decades, the countries of Yugoslavia, Poland, Albania, Bulgaria, Romania, Hungary, Czechoslovakia, and the Soviet zone of Germany were forced to live behind the ?iron curtain.? Though their experiences under communism differed in sometimes fundamental ways and lasted no longer than a single generation, these nations were characterized by systematic assaults on individual rights and social institutions that profoundly shaped the character of Eastern Europe today. The emergence of the former People''s Democracies from behind the iron curtain has been a wrenching process, but, as this book demonstrates, the beginning of the communist era was equally as traumatic as its end.With the opening of the archives in Russia and Eastern Europe, the contributors have been able to get a much firmer grasp on Soviet policies in the region and on East European responses and initiatives, which in turn has yielded more satisfying answers to vexing questions about Soviet intentions in the region and the origins of the Cold War. Exploring these events from a new, better-informed perspective, the contributors have made a valuable contribution to the historiography of postwar Europe.

DKK 588.00
1

Stepfamilies in Europe, 1400-1800 - - Bog - Taylor & Francis Inc - Plusbog.dk

Stepfamilies in Europe, 1400-1800 - - Bog - Taylor & Francis Inc - Plusbog.dk

Stepfamilies were as common in the European past as they are today . Stepfamilies in Europe, 1400 – 1800 is the first in-depth study to chart four centuries of continuity and change for these complex families created by the death of a parent and the remarriage of the survivor. With geographic coverage from the Mediterranean to Scandinavia and from the Atlantic coast to Central Europe, this collection of essays from leading scholars compares how religious affiliation, laws and cultural attitudes shaped stepfamily realities. Exploring stepfamilies across society from artisans to princely rulers, this book considers the impact of remarriage on the bonds between parents and their children, stepparents and stepchildren, while offering insights into the relationships between full siblings, half siblings and stepsiblings. The contributors investigate a variety of primary sources from songs to letters and memoirs, printed Protestant funeral works, Catholic dispensation requests, kinship puzzles, legitimation petitions, and documents drawn up by notaries, to understand the experiences and life cycle of a family and its members – whether growing up as a stepchild or forming a stepfamily through marital choice as an adult. Featuring an array of visual evidence, and drawing on topics such as widowhood, remarriage, and the guardianship of children, Stepfamilies in Europe will be essential reading for scholars and students of the history of the family.

DKK 449.00
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Bourgeois Europe, 1850-1914 - Jonathan Sperber - Bog - Taylor & Francis Inc - Plusbog.dk

Computers As Cognitive Tools - - Bog - Taylor & Francis Inc - Plusbog.dk

Computers As Cognitive Tools - - Bog - Taylor & Francis Inc - Plusbog.dk

Since the publication of the first edition of Computers as Cognitive Tools in 1993, rapid changes have taken place in the uses of technology for educational purposes and in the theories underlying such uses. Changes in perspectives on thinking and learning are guiding the instructional design of computer-based learning environments. Computers as Cognitive Tools, Volume II: No More Walls provides examples of state-of-the-art technology-based research in the field of education and training. These examples are theory-driven and reflect the learning paradigms that are currently in use in cognitive science. The learning theories, which consider the nature of individual learning, as well as how knowledge is constructed in social situations, include information processing, constructivism, and situativity. Contributors to this volume demonstrate some variability in their choice of guiding learning paradigms. This allows readers the opportunity to examine how such paradigms are operationalized and validated. An array of instructional and assessment approaches are described, along with new techniques for automating the design and assessment process. New considerations are offered as possibilities for examining learning in distributed situations. A multitude of subject matter areas are covered, including scientific reasoning and inquiry in biology, physics, medicine, electricity, teacher education, programming, and hypermedia composition in the social sciences and ecology. This volume reconsiders the initial "camp" analogy posited in 1993 edition of Computers as Cognitive Tools , and presents a mechanism for breaking camp to find new summits.

DKK 784.00
1