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Marketing Planning & Strategy - A Practical Introduction - Bog af John Dawes - Paperback

This new book guides you concisely through the marketing planning process from start to finish, drawing on examples from large brands like Ikea and Krispy Kreme to digital start-ups like Starling Bank.

DKK 682.95

Marketing Planning & Strategy - A Practical Introduction - Bog af John Dawes - Hardback

DKK 1884.95