762 resultater (4,80580 sekunder)

Mærke

Butik

Pris (EUR)

Nulstil filter

Produkter
Fra
Butikker

Uncover the Hidden Power of Television Programming - David Lloyd - Bog - SAGE Publications Inc - Plusbog.dk

Uncover the Hidden Power of Television Programming - David Lloyd - Bog - SAGE Publications Inc - Plusbog.dk

A must read for any advertisers. A well-designed experiment that sheds light on the critical issue of the effect of audience program involvement on advertising effectiveness. —Jerry Wind, Director, The Wharton School "Uncover the Hidden Power of Television Programming does exactly that—demonstrates that consumer involvement in a program can mean the difference between a commercial′s success and it being unwept, unmourned, and unremembered. This is another tool that advertisers and their agencies can use to obtain more mileage from their campaigns." -Jack Connors, CEO, Hill, Holiday Communications "The work that Clancy and Lloyd describe in this clearly-written and definitive book could-and should-change the way advertisers and their agencies think about (and buy) media. Advertisers who take the lessons of this study to heart will never buy television and print media the same way again. Clancy and Lloyd′s concept of the CPMI′s (cost per thousand people involved) is to CPM′s as cruise missiles are to artillery" -John Bernbach, CEO, The Bernbach "With all the hype and nonsense predicting the death of traditional media, it′s refreshing and important to understand the factual intelligence Kevin J. Clancy and David W. Lloyd offer to advertisers and agencies alike." -Allen Rosenshine, Chairman/CEO, BBDO Worldwide This ground-breaking book shows that television (and print) can be much more powerful advertising vehicles than has ever been supposed—a key issue in a time of fragmenting audiences—by measuring the involvement level of viewers in television programs, newspapers, and magazines. The original research reported in this book finds that the more involved viewers are in a television programs, the greater the impact of the advertising carried by the program. Since advertisers buy programs based on audience size and composition (e.g., demographics), and since these factors have little to do with viewer involvement, advertisers are missing a significant opportunity to improve the effectiveness of their adverting. As television audiences continue to fragment and commercial costs continue to rise, the book′s message grows even more important to television advertisers. Uncover the Hidden Power of Television Programming provides insight into how an advertiser can make the firm′s advertising dollars work harder and smarter.

DKK 844.00
1

The Brain-Targeted Teaching Model for 21st-Century Schools - Mariale M. Hardiman - Bog - SAGE Publications Inc - Plusbog.dk

The Brain-Targeted Teaching Model - Mariale M. Hardiman - Bog - SAGE Publications Inc - Plusbog.dk

The Brain-Targeted Teaching Model - Mariale M. Hardiman - Bog - SAGE Publications Inc - Plusbog.dk

The ultimate guide to creating environments for optimal learning With all the recent updates and advances in education and the cognitive sciences, it’s crucial that we update and advance how we teach. It is time for our practices to reflect a focus on the way people think and learn rather than solely on the product of that learning. This new edition of the bestselling The Brain-Targeted Teaching® (BTT) Model effectively bridges science and practice by providing educators and other professionals with a cohesive, six-step pedagogical framework of effective and practical instruction informed by the latest research. Ideal for any setting where learning is a priority, inside you′ll discover - - A step-by-step process for designing learning units that integrate the acquisition of content and skills like creative thinking, problem-solving, and real-world applications - - An in-depth exploration of the vital relationship between mind and body with a special focus on the role of the arts in cognition and learning - - Work samples, lesson plans, and "expert practitioner" tips from educators and other professionals who have used the BTT model in their classrooms or workspace - - New chapters on culturally-relevant pedagogy, parenting and homeschooling, technology and virtual reality, and the use of the BTT Model in research studies worldwide. Easily applicable to all age levels and content areas, The Brain-Targeted Teaching Model helps you focus on what is proven to work and provides you with the tools and examples you need to apply it with confidence.

DKK 344.00
1

The Logic Model Guidebook - Cynthia C. Phillips - Bog - SAGE Publications Inc - Plusbog.dk

The Edcamp Model - Hadley J. Ferguson - Bog - SAGE Publications Inc - Plusbog.dk

The Edcamp Model - Hadley J. Ferguson - Bog - SAGE Publications Inc - Plusbog.dk

Exciting professional development that works! Discover Edcamp, a model of professional development that’s never one- size-fits-all—and always productive. In Edcamp, "unconference" participants create the agenda and lead the sessions, drawing on their individual expertise, and engage in active collaboration for real results. Afterward, technology keeps the conversation going, building a connected learning environment that lasts. Here you’ll find the tools to run an Edcamp in your school, district, or region and start connecting, including: - - An overview of the Edcamp model - - Evidence showing its effectiveness - - Practical strategies to use right away - - A dedicated series website - - The Corwin Connected Educators series is your key to unlocking the greatest resource available to all educators: other educators. Being a Connected Educator is more than a set of actions: it’s a belief in the potential of technology to fuel lifelong learning. "Anyone looking to take control of their learning should read this book. Swanson provides step-by-step ways to make Edcamp-style PD a success." Robert Dillon, Director of Technology and Innovation Affton School District "Swanson outlines a new kind of professional development that will revolutionize how educators improve their craft. This blueprint for success demonstrates PD that is remarkably simple and brilliant." Mark Barnes, Education Consultant and Corwin Author, Teaching the iStudent

DKK 175.00
1

Tier 3 of the RTI Model - - Bog - SAGE Publications Inc - Plusbog.dk

Tier 3 of the RTI Model - - Bog - SAGE Publications Inc - Plusbog.dk

"This book offers critical, practical, coherent, comprehensive, and research-based information for schools and districts implementing an RTI framework of intervention. It maps a seamless process of support that enables school psychologists and school teams to provide tiered interventions to increase student achievement." —Jane Wagmeister, Director of Curriculum, Instruction, and Continuous Improvement, RTI Co-Chair Task ForceVentura County Office of Education Identify students′ learning needs and make appropriate decisions regarding instruction and intervention! Response to Intervention (RTI) is a three-tiered framework that helps all students by providing targeted interventions at increasing levels of intensity. This detailed guide to tier 3 of the RTI model provides school psychologists and RTI teams with a case study approach to conducting intensive, comprehensive student evaluations. With step-by-step guidelines for Grades K–12, this resource demonstrates how to develop a specific case study for students who are struggling in the general classroom. Focusing exclusively on the third tier, the book: - Provides guidance on problem identification and analysis, progress monitoring, selection of research-based interventions, and evaluation of case study outcomes - Addresses both academic and behavioral challenges, including mental health issues - Shows how school psychologists can collaborate with other members of the RTI team - Provides tools for assessment and for tracking progress Tier 3 of the RTI Model guides school psychologists through the involved, in-depth process of building a case study that identifies student needs and helps educators determine the best way to educate students with learning challenges.

DKK 359.00
1

The Focus Model - B. R. (ray) Jones - Bog - SAGE Publications Inc - Plusbog.dk

The Focus Model - B. R. (ray) Jones - Bog - SAGE Publications Inc - Plusbog.dk

With school improvement initiatives, quality trumps quantity every time. Today, a vast array of techniques, plans and initiatives purport to improve student performance. But a "shotgun" approach—trying many strategies at once without the deep focus they need to succeed—always falls short. The Focus Model solves this growing problem with a method for carefully implementing research informed initiatives proven to work and getting the most out of them, detailing: - - From Standards to Learning Intentions —Defining with clarity the skills your students most need now - - Criteria for Success —Defining with clarity what it will mean for students to have mastered skills - - Critical formative analysis of students — Taking formative assessment to a systemic level of implementation - - Impact-Professional Learning Communities (I-PLCs)—Collaborating with colleagues so that the focus is learning for both students and the adults - With The Focus Model, your school and system will benefit from the truth that less is more in planning for improvement. "Here′s a first-synthesis of today′s best suggestions about how we can make school improvement a reality instead of a hope. A seasoned, perceptive author has assembled an excellent collection of school-improvement tactics that are demonstrable winners." —W. James Popham, Emeritus Professor UCLA "If the US implements the Common Core Curriculum it will require a constructive alignment between the standards, the teaching, and the assessment. Jones highlights these latter two critical parts of schooling in a way that not only makes the alignment constructive, but he increases the probability of acceleration in student learning." —John Hattie, Director Melbourne Education Research Institute Victoria, Australia

DKK 341.00
1

A Comprehensive RTI Model - - Bog - SAGE Publications Inc - Plusbog.dk

A Comprehensive RTI Model - - Bog - SAGE Publications Inc - Plusbog.dk

"A must-read for every educator. Not only does Cara Shores provide the background information on RTI for academic achievement and behavior, she also takes the reader step-by-step through effectively integrating the two processes." —Ronda Shelvan, Special Education TeacherWashougal School District, WA "The book includes examples, case studies, and resources that are very useful for teachers and administrators." —Judy Rockley, State TrainerKansas State Department of Education Strengthen schoolwide learning and behavior with a proven model for change! Academic achievement and behavior are intertwined, and students often struggle with challenges spanning both areas. This research-based and practical book helps educators apply proven Response to Intervention (RTI) methods in a new way—as a highly effective, comprehensive approach to addressing behavioral issues and related academic achievement. Nationally known expert Cara Shores describes how schools have successfully used RTI to improve behavior in the general education K–12 environment. Readers will learn how to implement RTI both in the individual classroom and schoolwide. This guide includes: - Vignettes showing how educators can address behavioral issues with RTI′s three tiers - Guidance on building teams and leveraging resources to effectively reach at-risk students - Advice on the role of behavioral assessment within RTI, including universal screening and progress monitoring for behavior - Interactive exercises, reproducibles, and other tools Use RTI to address behavioral and academic performance, and build a better foundation for learning for all students!

DKK 693.00
1

A Comprehensive RTI Model - - Bog - SAGE Publications Inc - Plusbog.dk

A Comprehensive RTI Model - - Bog - SAGE Publications Inc - Plusbog.dk

"A must-read for every educator. Not only does Cara Shores provide the background information on RTI for academic achievement and behavior, she also takes the reader step-by-step through effectively integrating the two processes." —Ronda Shelvan, Special Education TeacherWashougal School District, WA "The book includes examples, case studies, and resources that are very useful for teachers and administrators." —Judy Rockley, State TrainerKansas State Department of Education Strengthen schoolwide learning and behavior with a proven model for change! Academic achievement and behavior are intertwined, and students often struggle with challenges spanning both areas. This research-based and practical book helps educators apply proven Response to Intervention (RTI) methods in a new way—as a highly effective, comprehensive approach to addressing behavioral issues and related academic achievement. Nationally known expert Cara Shores describes how schools have successfully used RTI to improve behavior in the general education K–12 environment. Readers will learn how to implement RTI both in the individual classroom and schoolwide. This guide includes: - Vignettes showing how educators can address behavioral issues with RTI′s three tiers - Guidance on building teams and leveraging resources to effectively reach at-risk students - Advice on the role of behavioral assessment within RTI, including universal screening and progress monitoring for behavior - Interactive exercises, reproducibles, and other tools Use RTI to address behavioral and academic performance, and build a better foundation for learning for all students!

DKK 344.00
1

Using the Parallel Curriculum Model in Urban Settings, Grades K-8 - - Bog - SAGE Publications Inc - Plusbog.dk

Using the Parallel Curriculum Model in Urban Settings, Grades K-8 - - Bog - SAGE Publications Inc - Plusbog.dk

"My experience teaching the lessons to students helped me understand the importance of self-reflection. The students were able to reflect on their own abilities in learning. Defining who you are as a learner is informative and empowering." —Robert Grubb, TeacherLos Angeles City Unified School District, CA "Teaching students how to be ′lifelong learners′ can be realized by helping them develop a sense of responsibility for their learning. These lessons provide that opportunity for students." —Paige A. McGinty, Doctoral Student in Teacher Education, Multicultural SocietiesUniversity of Southern California Discover how the Parallel Curriculum Model can help urban students achieve! Teachers in urban schools often find that their students have learning needs that go beyond a standards-based curriculum. Originally developed for gifted learners, the Parallel Curriculum Model is highly effective for helping students of all backgrounds reach new levels of achievement. This book presents a high-quality curriculum that builds key learning skills for academic success for students of diverse cultural and socioeconomic backgrounds. Easily taught alongside a regular curriculum for Grades K–8, this hands-on resource focuses on student potential in four areas: as scholars, active classroom participants, self-advocates, and articulate presenters. Educators will learn how to forge connections between standard curriculum content and the personal traits that students need to thrive in school and beyond. Readers will find: - An enriched, multidisciplinary curriculum for developing resiliency, self-motivation, and collaboration skills in urban youth - Sixteen field-tested and ready-to-use lesson plans and related reproducibles - Thought-provoking questions and interactive exercises that promote critical and creative thinking and classroom discussion Mentor your students in developing lifelong skills for learning and success through a holistic approach that challenges and inspires.

DKK 391.00
1

Polytomous Item Response Theory Models - Michael L. Nering - Bog - SAGE Publications Inc - Plusbog.dk

Needs Assessment - Keith A. Neuber - Bog - SAGE Publications Inc - Plusbog.dk

Hidden Messages in Culture-Centered Counseling - Paul B. Pedersen - Bog - SAGE Publications Inc - Plusbog.dk

Law Enforcement Interpersonal Communication and Conflict Management - Brian Douglas Fitch - Bog - SAGE Publications Inc - Plusbog.dk

The Dark Side of Courtship - Sally A. Lloyd - Bog - SAGE Publications Inc - Plusbog.dk

The Parallel Curriculum in the Classroom, Book 1 - - Bog - SAGE Publications Inc - Plusbog.dk

The Parallel Curriculum in the Classroom, Book 1 - - Bog - SAGE Publications Inc - Plusbog.dk

Multivariate General Linear Models - Richard F. Haase - Bog - SAGE Publications Inc - Plusbog.dk

Collaborative Response - Kurtis Hewson - Bog - SAGE Publications Inc - Plusbog.dk

Full Range Leadership Development - Bruce J. Avolio - Bog - SAGE Publications Inc - Plusbog.dk

Latent Growth Curve Modeling - Kristopher J. Preacher - Bog - SAGE Publications Inc - Plusbog.dk

Latent Growth Curve Modeling - Kristopher J. Preacher - Bog - SAGE Publications Inc - Plusbog.dk

Latent growth curve modeling (LGM)—a special case of confirmatory factor analysis designed to model change over time—is an indispensable and increasingly ubiquitous approach for modeling longitudinal data. This volume introduces LGM techniques to researchers, provides easy-to-follow, didactic examples of several common growth modeling approaches, and highlights recent advancements regarding the treatment of missing data, parameter estimation, and model fit. The book covers the basic linear LGM, and builds from there to describe more complex functional forms (e.g., polynomial latent curves), multivariate latent growth curves used to model simultaneous change in multiple variables, the inclusion of time-varying covariates, predictors of aspects of change, cohort-sequential designs, and multiple-group models. The authors also highlight approaches to dealing with missing data, different estimation methods, and incorporate discussion of model evaluation and comparison within the context of LGM. The models demonstrate how they may be applied to longitudinal data derived from the NICHD Study of Early Child Care and Youth Development (SECCYD).. Key Features · Provides easy-to-follow, didactic examples of several common growth modeling approaches · Highlights recent advancements regarding the treatment of missing data, parameter estimation, and model fit · Explains the commonalities and differences between latent growth model and multilevel modeling of repeated measures data · Covers the basic linear latent growth model, and builds from there to describe more complex functional forms such as polynomial latent curves, multivariate latent growth curves, time-varying covariates, predictors of aspects of change, cohort-sequential designs, and multiple-group models

DKK 401.00
1

Covariance Structure Models - John Scott Long - Bog - SAGE Publications Inc - Plusbog.dk

Schools and Special Needs - Alan Millward - Bog - SAGE Publications Inc - Plusbog.dk

Strengths-Based Supervision in Clinical Practice - Jeffrey K Edwards - Bog - SAGE Publications Inc - Plusbog.dk

Confirmatory Factor Analysis - John Scott Long - Bog - SAGE Publications Inc - Plusbog.dk