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Sell Like a Team: The Blueprint for Building Teams that Win Big at High-Stakes Meetings - Michael S. Dalis - Bog - McGraw-Hill Education - Plusbog.dk

Sell Like a Team: The Blueprint for Building Teams that Win Big at High-Stakes Meetings - Michael S. Dalis - Bog - McGraw-Hill Education - Plusbog.dk

Build a championship sales team that prepares, practices, and plays in sync—and closes every deal Gone are the days of meeting a client for lunch, chatting about your product, and closing the sale over dessert. Buyers today look very differently from those of the past. They make networked purchasing decisions by committee, with diverse roles, interests and backgrounds. With access to more information and a greater ability to share it, they demand value, access and alignment from their counterparties. Sales is now a team sport, and to win you have to build and manage selling squads that work in complete alignment—not just during client meetings, but before and after, as well. In Sell Like a Team , Michael Dalis, a senior consultant at the legendary sales training firm, The Richardson Company, guides you through the process of creating and managing selling squads that execute and win in every sales meeting or pitch. Winning selling squads are fueled by trust. There is an effective leader and every member knows his or her role. They plan, practice and make adjustments together. During customer meetings, they execute as a unit. And afterward, they debrief together so they can advance the sale, replicate the high points and eliminate the low ones in future meetings. In today’s competitive market, the difference between the winner and all the others is a lean at the tape. There’s a world of difference between teams that are qualified and those that win. This groundbreaking guide provides everything you need to create and organize selling squads that win more and win big.

DKK 298.00
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Walk Away to Win: A Playbook to Combat Workplace Bullying - Megan Carle - Bog - McGraw-Hill Education - Plusbog.dk

Walk Away to Win: A Playbook to Combat Workplace Bullying - Megan Carle - Bog - McGraw-Hill Education - Plusbog.dk

Recognize toxic coworkers, support bullied colleagues, and thrive in the workplace and beyond Ranging from general conflict to psychological violence, workplace bullying has become an epidemic at many offices. The Workplace Bullying Institute reports that workplace bullying affects approximately 80 million workers. And with the Great Resignation upon us, we’re seeing that a toxic culture or manager is one of the top reasons employees leave a company. In Walk Away to Win , Megan Carle draws on her own experience as a target of workplace bullying—paired with the latest research in the field—to reveal how unhealthy workplace cultures enable this insidious behavior. She describes the impact of bullying on an organization’s bottom line; explains what you can do to combat bullying against yourself or your coworkers; analyzes the common characteristics of bullies; and helps readers understand how to face each style of bullying behavior. You’ll learn everything you need to know about: - The fundamentals of workplace bullying - Various types of bullies, including the Two-Face, the About-Face, and the Rat-Face - Cultural context of workplace bullying - A target’s options for responding to their bully - How you can help a colleague who is being bullied - How business leaders must respond to bullies—including termination Walk Away to Win sends a loud-and-clear message to targets of bullying: this is not your fault, and there are steps you can take to protect yourself and your career—including the ultimate win of walking away if your company doesn’t support you. The book also sends a message to leaders in business: if you tolerate workplace bullies, you’ll lose staff, productivity and market share; a no-tolerance policy is the only path forward. If you, a coworker, or a member of your staff is experiencing bullying, Walk Away to Win belongs in your arsenal to combat this behavior and make positive change for everyone.

DKK 209.00
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Win When They Say You Won't: Break Through Barriers and Keep Leveling Up Your Success - Daphne Jones - Bog - McGraw-Hill Education - Plusbog.dk

Win When They Say You Won't: Break Through Barriers and Keep Leveling Up Your Success - Daphne Jones - Bog - McGraw-Hill Education - Plusbog.dk

Become the project manager of your career and advance in your job no matter what obstacles you face Have you ever met the requirements for a promotion, but still didn''t feel qualified enough to take on the new role? Has a male colleague ever repeated what you just said in a meeting, and received positive feedback as if he said it first? Has anyone every implied that you should be less confident and direct, and more “likeable”? Innovation thought leader and former Fortune 50 executive, Daphne E. Jones has experienced her share of dog whistle disempowerment throughout her career—but she didn’t let it stop her. Instead, she developed an actionable system for overcoming imposter syndrome, negativity and building the career of her dreams—and now she shares her winning approach with you. In Win When They Say You Won’t, Jones walks you through the process of: - Envisioning what success looks like to you - Prioritizing your objectives and mapping out how to achieve them - Working your plan, soliciting constructive feedback from other stakeholders, and altering your strategy as needed - Reflecting on your accomplishments and lessons learned, while defining your next win "You don’t have to rely on what women, especially women of color, have needed to do for a hundred years—that is, to work twice as hard to get half as far,” Jones writes. “We can work twice as smart, just like businesses do, and go further than you ever imagined. Don’t wait for change to only come from above, you can use my strategies to advance right now, even in seemingly impossible situations.” Win When They Say You Won’t provides the inspiration, insights, and tools you need to deconstruct any momentum that has been set against you and take your career to the next level—starting now.

DKK 186.00
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The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers - Tim Riesterer - Bog - McGraw-Hill Education - Plusbog.dk

The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers - Tim Riesterer - Bog - McGraw-Hill Education - Plusbog.dk

Proven customer engagement approaches for winning in the most important moments driving profitability and growth—customer retention and expansion Industry analysts report that up 70-80% of business growth comes from existing customers. So why are you still investing mainly in attracting new customers? And, leaving renewals and upsells to chance? Or, worse yet, using a one-size-fits-all approach to acquisition as you do for expansions? The Expansion Sale provides everything you need to seize the competitive edge in the customer-success space. Authors Erik Peterson and Tim Riesterer explain how the buying psychology of existing customers differs from that of new customers, and show how to adapt your commercial engagement strategies accordingly. They provide clear, easy-to-apply messaging frameworks for creating and delivering winning conversations in the four must-win commercial moments of customer success: ensuring renewals, communicating price increases, increasing upsells, and apologizing effectively for service failures.

DKK 223.00
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Ruthless Consistency: How Committed Leaders Execute Strategy, Implement Change, and Build Organizations That Win - Michael Canic - Bog - McGraw-Hill

Ruthless Consistency: How Committed Leaders Execute Strategy, Implement Change, and Build Organizations That Win - Michael Canic - Bog - McGraw-Hill

When all is said and done, a lot more gets said than done. What is the antidote to this? Ruthless Consistency. According to Harvard Business Review , “most studies still show a 60-70% failure rate for organizational change projects—a statistic that has stayed constant from the 1970s to the present.” Drawing on his 20+ years of experience as a strategy and execution consultant specializing in midsize companies, Michael Canic helps committed leaders drive the odds in their favor. In Ruthless Consistency , he identifies the three surprising reasons most strategic change initiatives fail: - Leaders unwittingly send mixed messages that demotivate their people and undermine those initiatives. - Leaders focus on what they do instead of what their people experience. - Leaders are not as committed as they think they are or need to be. The book then introduces an intuitive yet comprehensive model for success. Simply put, leaders who develop the right focus, create the right environment, and build the right team—consistently—are leaders whose organizations win. Finally, it details each element of the model and offers ready-to-apply processes, practices, techniques, and tools to make it happen. It’s a must-read for every leader who wants to implement change successfully.

DKK 193.00
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The Frontline CEO: Turn Employees into Decision Makers Who Innovate Solutions, Win Customers, and Boost Profits - Eric Strafel - Bog - McGraw-Hill

The Frontline CEO: Turn Employees into Decision Makers Who Innovate Solutions, Win Customers, and Boost Profits - Eric Strafel - Bog - McGraw-Hill

Drive long-term business results by empowering every employee at every level to become a skilled and effective frontline decision maker Today, the pace of change is so great that no company can afford to wait to respond to new developments. You need nimble and creative problem solving, and the most intelligent and efficient decision-making doesn’t come from the top—it comes from your employees on the front lines who interact with customers and can see and respond to the shifting landscape before anyone else. The leaders whose organizations are best able to innovate solutions, win customers, and boost profits during this era of rapid change are the ones who realize that everyone—from the CEO down to the frontline employee—is a leader, capitalize on that knowledge, and use it to grow. In this book, Eric Strafel draws on 20 years of experience as a top executive at Fortune 500 companies to show you how to decentralize and democratize decision-making through every level of the workforce, while ensuring that the company stays aligned, that each employee understands the company’s underlying purpose, and that everyone works toward the same goal. Learn how to: - leverage frontline leadership to improve corporate agility - partner with customers and with frontline employees to maximize internal innovation and deliver solutions - cultivate a diverse, inclusive, and equitable culture that values each employee - create a highly engaged, empowered, and energized workforce in every department - equip the company to break through barriers, overcome plateaus, and scale Effective leadership isn’t about what you can achieve—it’s about what you can help others achieve. Make the switch from an antiquated top-down leadership style to a flatter, more nimble system in which every employee behaves and is treated like a leader. The Frontline CEO delivers the knowledge, strategies, and tactics you need to drive sustainable growth while creating a positive impact in the lives of your employees and community.

DKK 202.00
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Exit Path: How to Win the Startup End Game - Touraj Parang - Bog - McGraw-Hill Education - Plusbog.dk

Exit Path: How to Win the Startup End Game - Touraj Parang - Bog - McGraw-Hill Education - Plusbog.dk

An exit strategy, if implemented early, is the surprising secret to ultimate startup success. Find out why—and how to develop one—in this comprehensive, practical guide from veteran Silicon Valley dealmaker Touraj Parang. In 2008, Touraj Parang''s award-winning startup, Jaxtr, had 10 million users, raised nearly $20 million from top-tier Silicon Valley investors, and seemed poised to sail straight through the Great Recession. But, by January of 2009, Jaxtr’s only hope for survival was to find a buyer—sadly, it was too late for that. In Exit Path , Touraj draws on the lessons learned from that chaotic experience and the extraordinary successes that followed once he (and the entrepreneurs he advises) made creating and executing an exit strategy a top priority. For too long entrepreneurs have been failing to establish the requisite relationships and properly prepare for the most important milestone in their life cycle: a sale to an acquirer. But in today’s hyper competitive and interconnected business world, that is no longer an option. In this first-of-its-kind, comprehensive guide, you''ll discover the surprising reasons few startups succeed while many fail—and you’ll learn that implementing an exit strategy early will empower you to take charge of your startup’s ultimate fate, maximizing its potential for success while mitigating the risks of failure. Arranged in four sequential parts, Exit Path walks you through actionable steps to devise and execute an effective exit strategy, starting with a fresh new perspective on the critical importance of creating a viable sale option for your startup. You''ll learn why creating your exit strategy is necessary well before you''re contemplating an exit, regardless of the stage of your startup. You’ll also discover how to create your own exit plan, how to make your plan a reality through personal and business relationships, and how to approach and negotiate with acquirers for an outcome best aligned with your values and ambitions should the need arise. Whether you are an entrepreneur, investor, or advisor, the expert advice and insights in Exit Path will inspire you to take charge of your startup’s destiny and unlock its strategic potential and options over time.

DKK 196.00
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Currency Kings: How Billionaire Traders Made their Fortune Trading Forex and How You Can Too - Ben Robson - Bog - McGraw-Hill Education - Plusbog.dk

Currency Kings: How Billionaire Traders Made their Fortune Trading Forex and How You Can Too - Ben Robson - Bog - McGraw-Hill Education - Plusbog.dk

Win big and win often in the world’s greatest financial market With $5 trillion traded every day, FX dwarfs all other markets. It’s a tough market to master—but not as tough as people think. Currency Kings provides the keys anyone can use to unlock the enormous potential of FX. FX guru Ben Robson walks you through the process of 1) developing a sound strategy, 2) creating a competitive edge, 3) scaling your efforts, and 4) managing risk. It’s a simple, commonsense approach. And it works incredibly well. Robson has been using it to drive major profitability from FX for years. Throughout, he analyzes the strategies of the world’s greatest FX traders, including: • George Soros—perhaps the greatest FX trader ever • John Henry—the brilliant technical trader and risk manager • Urs Schwarzenbach—veritable king of options • Peter Cruddas—a pioneer of retail fx trading • Jim Simons—who made billions with computers and arbitrage • Renat Fatkhullin -- mastermind behind Metaquotes trading software Each of these investors have drawn untold profits through FX trading—and none of their styles is the same. Which goes to show that there is always room for innovation. Currency Kings provides the foundation, you build on it with the right combination of discipline, original thinking, and a powerful will to win. The behemoth called the FX market awaits. Use this unparalleled investing guide to profit beyond your wildest dreams.

DKK 319.00
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The Sales Agility Code: Deploy Situational Fluency to Win More Sales - Lisa Doyle - Bog - McGraw-Hill Education - Plusbog.dk

The Sales Agility Code: Deploy Situational Fluency to Win More Sales - Lisa Doyle - Bog - McGraw-Hill Education - Plusbog.dk

Develop the mental agility and razor-sharp decision making of today’s most successful salespeople The world of sales has become less predictable and more competitive in recent years. Buying decisions are more complex, differentiation between suppliers is difficult to discern, and high-quality information is readily available. The salespeople who excel are agile―choosing a path based on the buying situations they face and continually re-assessing those choices. In The Sales Agility Code , leaders at industry-leading sales training and development firm VantagePoint Performance help you learn and replicate what the highest-performing salespeople do to succeed in an unpredictable and ever-changing market. This groundbreaking, research-driven guide teaches you how to: - Shift to a buyer-focus perspective and assess customer situations from multiple perspectives - Make sense of buyers’ situations by considering and weighing all available data and your own insights - Choose a sales approach that aligns with the customer situation with your prioritized sales objective - Execute a variety of sales tactics that will move the sales opportunity forward - Make in-the-moment adjustments as the buyer’s situation evolves With The Sales Agility Code , you have everything you need to understand the buyer, the buying situation, and the buyer’s needs so you can consciously choose the best approach for each stage in each deal―which will invariably result in more sales.

DKK 219.00
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The Social Impact Advantage: Win Customers and Talent By Harnessing Your Business For Good - Tynesia Boyea Robinson - Bog - McGraw-Hill Education -

The Social Impact Advantage: Win Customers and Talent By Harnessing Your Business For Good - Tynesia Boyea Robinson - Bog - McGraw-Hill Education -

Build trust―and boost revenue―by embracing social causes the right way Our society is at a crossroads. It’s no longer enough to have the best product or the most value add for your customers. Today’s consumers demand more than just product quality and price. They’re looking at how your company aligns with their values, how tapped into the social climate you are, and how authentic your social stances appear. In order to increase revenue and seize the competitive edge, your organization needs to embrace social causes and do it the right way. Embracing social causes can help you grow your business and build better relationships with your team, community, and the world at large. But it can be a struggle to figure out how to align your company’s mission in the current social climate the right way―ensuring results are meaningful, effective, and ultimately profitable. With more than a decade of success bringing companies and organizations together to the benefit of both, Tynesia Boyea-Robinson is an expert in helping business leaders and managers leverage social impact for increased business profits. In The Social Impact Advantage , she offers tools, resources, and insights to help you successfully navigate the modern business climate in an authentic way. She starts by leading you through the process of discovering how your company currently approaches social causes, and then demonstrates how to increase your revenue through a three-level framework: You’ll get a closer look at how businesses make money; how businesses spend money; and how businesses invest in people. Doing business the right way ensures missions are aligned―leading to increased profits and happier, more engaged teams, communities and customers.

DKK 132.00
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No Explanation Required!: A Woman's Guide to Assert Your Confidence and Communicate to Win at Work - Carol Sankar - Bog - McGraw-Hill Education -

No Explanation Required!: A Woman's Guide to Assert Your Confidence and Communicate to Win at Work - Carol Sankar - Bog - McGraw-Hill Education -

Smart communication strategies to help professional women break into the C-suite—and thrive when they arrive! With only 5.8% of CEO positions in the S&P 500 held by women, it’s clear that there are more women who deserve a seat at the table than actually have one. In No Explanation Required! , Carol Sankar gives you the strategies you need to create the success you deserve―today. As founder of the global leadership firm, The Confidence Factor for Women, her goal is to ensure you deliver decisions and other communications with confidence―no “explanations” required! Loaded with real-life examples and backed by proprietary research, No Explanation Required! coaches you on how to speak up for yourself, stop debating your decisions, and eliminate “limiting” language. In example after example, it becomes clear how these too-frequent expressions (“I’m sorry,” “Excuse me,” “I’ll get back to you”) can strip you of your authority and credibility. Instead, you’ll discover positive, practical ways to assert your confidence and master communication at work, with chapters that include “The Self Promotion Gap,” “Perception and Performance,” “What’s Like Got to Do with It?,” and “The 8-Minute Rule”—how to create 8-minute micro conversations and connections. Every chapter offers key takeaways you’ll want to put into effect immediately—and keep in mind always. With the tactics in No Explanation Required! mastered, you’ll be better equipped to stop explaining and start negotiating―for gender parity, better compensation, opportunities, and so much more.

DKK 189.00
1

Every Job is a Sales Job: How to Use the Art of Selling to Win at Work - Cindy Mcgovern - Bog - McGraw-Hill Education - Plusbog.dk

Every Job is a Sales Job: How to Use the Art of Selling to Win at Work - Cindy Mcgovern - Bog - McGraw-Hill Education - Plusbog.dk

An essential roadmap to achieving professional and personal success—from the “First Lady of Sales” While you may not have “sales” in your title, that doesn’t mean you don’t have to sell. Renowned sales authority Dr. Cindy McGovern believes that everyone is a salesperson, regardless of his or her job description. When you ask for a referral, network to form a new connection, or interview for a job, you’re selling the other person on an ideal version of yourself. Every Job is a Sales Job will help you learn to identify “selling” opportunities that you may have overlooked. This indispensable roadmap will show you how to take control of your personal and professional success. McGovern shares her proven 5-step sales process to help you attract new business, retain existing customers, and spot opportunities to promote yourself and your ideas. You’ll learn how to: • Create a plan and set attainable goals • Identify subtle opportunities that could result in future success • Establish trust and listen for clues to understand what others need • Ask for what you want and move past the fear of rejection • Follow up on your ask, be grateful, and pay it forward • Muster up the courage to ask for referrals and references

DKK 182.00
1

IoT Inc: How Your Company Can Use the Internet of Things to Win in the Outcome Economy - Bruce Sinclair - Bog - McGraw-Hill Education - Plusbog.dk

IoT Inc: How Your Company Can Use the Internet of Things to Win in the Outcome Economy - Bruce Sinclair - Bog - McGraw-Hill Education - Plusbog.dk

Grab the top spot in your industry by seizing the power of IoT Smart products are everywhere. They’re in our companies, in our homes, in our pockets. People love these products. But what they love more is what these products do —and for anyone running a business today, outcomes are the key. The Internet of Things (IoT) is the point of connection between products and the results they deliver—it’s where products become software. IoT Inc. explains everything you need to know to position your company within this powerful new network. And once you do, you’ll leave the competition in the dust. Founder and president of today’s leading IoT business consulting firm, Bruce Sinclair has been helping companies develop IoT strategies for a decade—far longer than the term has even existed. This essential guide provides an in-depth look into IoT—how it works and how it is transforming business; methods for seeing your own business, customers, and competitors through the lens of IoT, and a deep dive into how to develop and implement a powerful IoT strategy. IoT isn’t a new business trend. It’s the new way of business . Period. The IoT wave is heading for your industry. You can either meet it head-on, and ride it to success, or you can turn your back and let it swamp you. This is your playbook for transforming your company into a major player in the IoT Outcome economy.

DKK 291.00
1

Selling to the C-Suite, Second Edition: What Every Executive Wants You to Know About Successfully Selling to the Top - Nicholas A. C. Read - Bog -

Selling to the C-Suite, Second Edition: What Every Executive Wants You to Know About Successfully Selling to the Top - Nicholas A. C. Read - Bog -

THE CLASSIC GUIDE TO HIGH-LEVEL SELLING. Updated with new insights from global executives. How do the best salespeople become trusted advisors to top executives? How do they prepare the right message and get in front of the right influencers and decision-makers? How do they close major sales and establish loyalty for the long-term? The authors of this groundbreaking book took a novel approach to answer these questions by asking more than 500 senior decision-makers what they look for when salespeople call. What these top executives reveal will change the way you sell. This second edition has been updated with new insights on how to stand out and succeed in a market where executives are using social media and other technologies as a key part of their buying process. You’ll learn how to: • Target the most relevant executives in any sales opportunity • Win support from the executive’s network of gatekeepers and influencers • Position yourself as the supplier who will add the most value with least risk • Update your prospecting and selling skills for the digital age • Sell higher, win bigger, and close faster. Based on the world’s largest study of its kind, Selling to the C-Suite , Second Edition blends empirical research with practical insights to help you sell higher, faster, and stronger.

DKK 206.00
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The Income Factory: An Investor’s Guide to Consistent Lifetime Returns - Steven Bavaria - Bog - McGraw-Hill Education - Plusbog.dk

The Income Factory: An Investor’s Guide to Consistent Lifetime Returns - Steven Bavaria - Bog - McGraw-Hill Education - Plusbog.dk

The proven, all-weather investing strategy that delivers long-term, consistent returns The most common investing approach today—one that values “growth” over all else— can be ineffective and counterproductive for many investors, not to mention needlessly stressful. Now, one of Seeking Alpha’s most popular writers, Steven Bavaria, provides a groundbreaking alternative that will see you through all markets—up, down, and sideways. The Income Factory shows how to build an income stream that increases solidly and consistently—a result of re-investing and compounding the dividends. And the best part? This income stream actually grows faster during market downturns than during flat or rising market periods. The Income Factory sheds light on: • Why “high-yield” doesn’t have to mean “high-risk” • How credit investments perform more predictably than equity investments • Why “junk” is a misnomer—and why high-yield debt is safer than most of the stocks investors own • How to grow your wealth steadily without following the markets obsessively Through Bavaria’s strategy, cash income increases year after year at a predictable rate. For example, a 9% yielding portfolio doubles and re-doubles every 8 years. If you’re in for the long haul, an Income Factory lets you achieve your goals and still sleep well at night. Investing does not have to be about picking specific horses and hoping they win the race. An Income Factory achieves its goals by essentially betting on horses to make it around the track and finish the race. Those are easier bets to win, and they don’t require us to be glued to the financial news 24/7.

DKK 206.00
1

Sell Yourself: How to Create, Live, and Sell a Powerful Personal Brand - Cindy Mcgovern - Bog - McGraw-Hill Education - Plusbog.dk

Sell Yourself: How to Create, Live, and Sell a Powerful Personal Brand - Cindy Mcgovern - Bog - McGraw-Hill Education - Plusbog.dk

One of today’s cutting-edge business and sales pros, The First Lady of Sales, reveals how you can create, live, and sell your own powerful personal brand. Like many people, you may have overlooked the crucial importance of creating a powerful personal brand—and you might not even realize even if you haven’t taken the time to create that personal brand, you still have one. Sell Yourself gives you the tools to own that band and use it to sell yourself exactly how you want. In Sell Yourself, Dr. Cindy McGovern—known in the business and sales community as "the First Lady of Sales"—will guide you toward a new way of thinking about the role of your personal brand, and will reveal how you can create, live, and sell that brand to sell yourself. She also will teach you how to overcome any aversion to sales you may have so you can sell that brand like a pro.You''ll learn how to equip yourself with the essential tools to create, live, and sell a powerful personal brand including:• A roadmap to determine what’s most important to you—including core values—which are central to your personal brand.• Exercises and tips to help you live your personal brand consistently every day.• A five-step process, based on Dr. Cindy’s win-win and collaborative sales philosophy, which will help you sell your brand like an experienced sales professional, even if you hate sales. Packed with anecdotes about successful—and not so successful—personal branding efforts, stories from Dr. Cindy''s own journey, and step-by-step guidance on how to create, live, and sell a powerful personal brand, Sell Yourself reveals a potent formula for creating a rock-solid personal brand—and selling it the right way so you get what you want.

DKK 175.00
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Flip the Switch: Activate Your Drive to Achieve a Freakish Level of Success - Coach Micheal Burt - Bog - McGraw-Hill Education - Plusbog.dk

Flip the Switch: Activate Your Drive to Achieve a Freakish Level of Success - Coach Micheal Burt - Bog - McGraw-Hill Education - Plusbog.dk

Learn now to unlock your "prey drive"—the instinctual ability that allows you to "flip the switch" to achieve massive success Micheal Burt was already a successful basketball coach when he discovered, quite by accident, how to articulate the concept he had been using for years to motivate himself and his players. At a workshop in Tennessee taught by a Vietnam veteran, he learned about the "prey drive" of war dogs—an instinctive inclination to find, pursue, and capture their prey. In Flip the Switch , Coach Burt shows how humans, too, have this instinctive drive—not for hunting prey, but for pursuing goals with a persistence and intensity that goes far beyond the usual efforts applied to everyday tasks. As with war dogs, external stimuli are required for flipping the switch: For the dogs, it''s movement or scent. What are they for you? In these inspiring and eye-opening pages, you''ll discover how to find what activates you, personally, to do more, create more, and achieve freakish levels of success. You''ll explore them all in detail, in chapters that include: - Motivated by What? The Three Phases of the Prey Drive - The Science Behind What Activates You - Screw Your Why: How to Get Your Purpose to Activate You - Going All In: How to Make Your Drive a Daily Habit - Creating Value in the World: Becoming a Contender - Prioritizing and Personalizing Your Prey Drive: The Keys to Continued Expansion - The Habit of 1% Performers: How to Re-ignite Your Prey Drive and GO PRO Every Single Day Throughout Flip the Switch , Coach Burt explains how to analyze and explore the primary drivers: fear, competition, exposure, environment, inspiration from others, and yes—even embarrassment. Whether you''re flipping the switch to win a championship or win new business, knowing how to find external stimuli that activates that thing inside of you is what will allow you to achieve your highest goals—naturally.

DKK 189.00
1

Rogue Waves: Future-Proof Your Business to Survive and Profit from Radical Change - Jonathan Brill - Bog - McGraw-Hill Education - Plusbog.dk

Rogue Waves: Future-Proof Your Business to Survive and Profit from Radical Change - Jonathan Brill - Bog - McGraw-Hill Education - Plusbog.dk

“An actionable framework for driving change.” —Adam Grant Will the next rogue wave sink your ship—or will you choose to profit from it? At this moment, rogue waves are forming under your business. Emerging technologies, changing demographics, the data economy, automation, and other trends—the undercurrents of radical, systemic change—are crashing into each other. When they converge, they’ll produce sea changes that sink companies and wash away entire industries overnight. If your competitor can’t ride out the next wave and you can, you win. In Rogue Waves , Jonathan Brill—a renowned expert on resilient growth and decision making under uncertainty—shows you how to prepare your business to survive and thrive through the most radical upheavals. Drawing on years of experience as a Fortune 500 innovation executive, advisor, and entrepreneur, Brill delivers a practical action plan to: - Identify and capitalize on the 10 economic, technological, and social trends that will collide to reshape your business - Turn sudden threats into outsized opportunities - Create a culture of entrepreneurship and experimentation - Build and scale leadership skills and processes to supercharge your company’s agility and adaptability This must-read survival guide provides the predictive tools you need to take advantage of randomness, turn chaos into profit, and set your company on the course for long-term success. Resilience is your new strategy for growth.

DKK 222.00
1

High Velocity Hiring: How to Hire Top Talent in an Instant - Scott Wintrip - Bog - McGraw-Hill Education - Plusbog.dk

High Velocity Hiring: How to Hire Top Talent in an Instant - Scott Wintrip - Bog - McGraw-Hill Education - Plusbog.dk

Win the war for talent by building an army of ready-to-deploy candidates An employee leaves and you post the open position. Resumes trickle in. You interview a few candidates. No one fits the bill. The next thing you know, three months have passed and that desk is still empty . . . Nothing drives business success like a staff of talented, productive employees. So why accept a hiring process that fails you time and time again? Well, there’s one person who doesn’t: Scott Wintrip. And in High-Velocity Hiring , he provides the tools and systems for creating a hiring process designed for today’s fast-paced, talent-deficient landscape. Using the proven methods Wintrip has applied at some of today’s more forward-thinking companies, you’ll hire top employees faster—and smarter. High-Velocity Hiring replaces the old, worn-out way of hiring with the simple but revolutionary approach of actively cultivating top talent before positions open. The old way is slow and inefficient. Wintrip’s way is dynamic and proven-effective. You’ll enrich and maintain a flow of high-quality candidates, harness this flow by identifying the most talented people, and channel it into a pool of ready-to-hire prospective employees. More than ever, hiring the best people requires foresight, planning, alertness, and decisive action. With High-Velocity Hiring, you have everything you need to seize the high-ground in the war for talent and maintain it for long-term growth and profitability.

DKK 216.00
1

The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value - Patrick Barwise - Bog - McGraw-Hill Education -

The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value - Patrick Barwise - Bog - McGraw-Hill Education -

WHAT MAKES AN EFFECTIVE AND SUCCESSFUL MARKETING LEADER? The 12 Powers of a Marketing Leader , by former McKinsey Partner Thomas Barta and senior London Business School professor Patrick Barwise, is the first research-based leadership book for marketers in the 21st century. Based on the largest ever research study of its kind, with detailed data on over 8,600 leaders in more than 170 countries, this game-changing book identifies 12 specific behaviors--or Powers--that drive marketers'' business impact and career success. Reading it, you’ll learn how to: • MOBILIZE YOUR BOSS: Make an impact at the highest level and align marketing with the company''s priorities. • MOBILIZE YOUR COLLEAGUES: Inspire and motivate your non-marketing colleagues to deliver a great customer experience. • MOBILIZE YOUR TEAM: Build and align a winning marketing team. • MOBILIZE YOURSELF: Focus on goals that will benefit your customers, your company and yourself, by meeting your own needs and ambitions. By zeroing in on the value creation zone ("V-Zone")--the all-important overlap between your company''s and customers'' needs--you’ll be able to help the business win in the market--and achieve your career goals. Warning: This is not a marketing book. It’s a leadership book for marketers , using the latest research on what works--and what doesn’t--in marketing''s digital age. BONUS: Receive full access to an online self-assessment tool and other marketing leadership resources.

DKK 213.00
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How to Talk to Anyone at Work: 72 Little Tricks for Big Success Communicating on the Job - Leil Lowndes - Bog - McGraw-Hill Education - Plusbog.dk

How to Talk to Anyone at Work: 72 Little Tricks for Big Success Communicating on the Job - Leil Lowndes - Bog - McGraw-Hill Education - Plusbog.dk

From the bestselling author of How to Talk to Anyone comes a book dedicated to helping business professionals at any level communicate for success on the job You face tough communication challenges every day at work, both in person and online—a toxic boss, backstabbing coworkers, office politics, and much more. Here are immediate, effective, eye-opening actions you can take to resolve those infuriating problems. You will find stories and examples drawn from corporate communications consultant Leil Lowndes’s more than 20 years of training business professionals, from entry-level new hires to CEOs. To succeed today, you must exhibit these crucial qualities, the 5 Cs: CONFIDENCE 10 ways to show your boss and colleagues you are 100 percent self-assured and can achieve whatever you want—and reinforce this image throughout your entire working relationship CARING 14 strategies to demonstrate you care about your colleagues and the company because “people don’t care how much you know until they know how much you care” CLARITY 12 techniques to get your ideas across clearly—and ensure you understand everybody you work with CREDIBILITY 14 methods to win the trust and respect of everyone at your company—and impress people who find you on the web COEXISTENCE (WITH CRUEL BOSSES & CRAZY COLLEAGUES) 21 tactics to confront the number one workplace nightmare and come out shiningPlus one final astonishing technique to guarantee success and happiness in your professional life. After you’ve mastered the unique “bag of little tricks” in this book, you will know How to Talk to Anyone at Work !

DKK 262.00
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Selling Through Tough Times: Grow Your Profits and Mental Resilience Through any Downturn - Paul Reilly - Bog - McGraw-Hill Education - Plusbog.dk

Selling Through Tough Times: Grow Your Profits and Mental Resilience Through any Downturn - Paul Reilly - Bog - McGraw-Hill Education - Plusbog.dk

An indispensable guide to thriving in a challenging sales environment As a sales professional, you know that it’s harder to sell in tough times—whether it’s a recession, industry-wide challenge, or global pandemic. You may also have noticed that some salespeople and managers not only survive, but thrive through tough times. How do they do it? What do they do to thrive through adversity? Paul Reilly explains it all in Selling Through Tough Times : Customers buy differently in tough times, so salespeople need to sell differently in tough times. In this eye-opening and indispensable guide, he shows how to develop the right mindset and adapt your skills to prevail in even the most challenging selling climate. His plan includes both immediate, hands-on action plans (including six Daily Mental Flex activities) as well as longer-range strategies to ensure you (and your team) never get caught on the back foot again. While the principals of selling are constant, Reilly demonstrates how changing your tactics in tough times will not only help you through current difficulties, but help you emerge stronger. You’ll discover how to redefine value in customer terms, reposition products and services, and how to employ different persuasion tactics. You’ll also learn how to select and pursue the right opportunities, win more deals, and—crucially—protect profit by embracing the “tough timers” mental attitude. Tough times are inevitable and often unpredictable. But in Selling Through Tough Times , you’ll find the tools and mindset you need to power through them—and come out on top.

DKK 186.00
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First Aid for the USMLE Step 2 CS, Sixth Edition - Tao Le - Bog - McGraw-Hill Education - Plusbog.dk

First Aid for the USMLE Step 2 CS, Sixth Edition - Tao Le - Bog - McGraw-Hill Education - Plusbog.dk

Publisher''s Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. The #1 review for the USMLE Step 2 CS is now even better! The Sixth Edition of First Aid for the USMLE Step 2 CS has been updated to reflect the latest NBME exam format and worksheet items, and incorporates feedback from recent US and international test-takers. This high-yield review delivers a thorough exam preparation guide for the USMLE Step 2 CS, offering a solid review of frequently test CS cases, along with proven study and exam strategies for clinical encounters. ● 44 full-length practice cases that simulate the real exam, updated to reflect recent exam changes, and test your ability to document the patient’s most likely diagnosis and how it is supported by the history and physical findings ● A revised and expanded set of 39 minicases representing common complaints designed to help you rapidly develop a working set of differential diagnoses ● Detailed descriptions and illustrations of high-yield physical exam maneuvers that will win you points without costing time ● Updated maxicases with examples of how to ask patients insightful questions ● Expanded guidelines on how to deal with challenging situations, including those that pose ethical and confidentiality issues ● An updated exam preparation guide for the new USMLE® Step 2 CS, including proven study and exam strategies for clinical encounters based on the patient-centered interview ● Updated content based on feedback from recent U.S. and international test takers

DKK 571.00
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Exponential: Transform Your Brand by Empowering Instead of Interrupting - Jeff Rosenblum - Bog - McGraw-Hill Education - Plusbog.dk

Exponential: Transform Your Brand by Empowering Instead of Interrupting - Jeff Rosenblum - Bog - McGraw-Hill Education - Plusbog.dk

#5 on the Wall Street Journal Business Bestseller List! One of the world’s top advertising executives shows how iconic brands win new customers and build armies of evangelists. Great brands stand for more than just cool products and clever advertisements. They inspire audiences. They enrich communities. They energize people. They move people’s lives forward. Most importantly, great brands don’t just interrupt: they empower. And that empowerment leads to exponential growth. Over the past 20 years, Jeff Rosenblum and his team at Questus have created content and campaigns for Apple, Capital One, Disney, The NFL, Samsung, Starbucks, Universal, Wyndham, Verizon and many more of the world’s most iconic brands. In Exponential , he turns that wealth of experience into a comprehensive program for modern advertising and business strategy. The book makes a passionate case that business leaders need to shift away from interruptions and superficial messages to focus on empowerment, culture, values, leadership, and transparency. With engaging stories and revealing brand examples, Exponential shows how brands can: - Produce exponential growth by shifting from interruptions to empowerment - Create brand evangelists with content that informs and inspires - Embrace transparency and culture to tell authentic brand stories - Generate massive ROI throughout the purchase journey Exponential is about storytelling done right, and the book practices what it preaches. It’s packed with colorful anecdotes from Rosenblum’s own career and clear examples of brands that grew exponentially. With a light touch, it unpacks heavy insights from neuroscience, market research, and big data, outlining what it takes for brands to truly be great and not merely say they are great.

DKK 199.00
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Presentation Ready: Improve Your Sales Presentation Outcomes and Avoid the Twelve Most Common Mistakes - Terri L. Sjodin - Bog - McGraw-Hill Education

Presentation Ready: Improve Your Sales Presentation Outcomes and Avoid the Twelve Most Common Mistakes - Terri L. Sjodin - Bog - McGraw-Hill Education

When it comes down to a pivotal business or sales presentation, if it doesn’t move you forward, you have got to figure out why, and change it How do you sell, persuade, or move people to action? A vital element in creating influence in today’s market is the ability to build and deliver a thought-provoking presentation. From elevator speeches to formal sales presentations, you can craft a more compelling message.Most people want to improve their presentations but don’t know where to start—and that can be costly. That is where this book can help. Terri Sjodin has done the heavy lifting and eliminated the guesswork by providing specific solutions to guide you through the process of crafting an improved presentation to use at your very next meeting (in-person, virtually or in a hybrid environment). She shares the results of her multi-year research project—which identified twelve common sales presentation mistakes that may cost an individual the win, the deal, or the opportunity—and shows how to avoid them. Why focus on mistakes? Because you can’t improve what you don’t recognize as a problem. Presentation Ready is divided into three sections: building your case, leveraging creativity, and honing your delivery. Each chapter explores a specific presentation mistake—why it happens, why it’s damaging, and includes practical tips on how to correct it. You may laugh or cringe at some of these confessions, stories, and observations, but they are all true. The solutions will ultimately help you course-correct to save yourself time, increase your earning potential, reduce stress, and gain greater confidence for future presentations. You will learn vicariously through the experiences of others, and use that edge to transform your presentations almost overnight.

DKK 223.00
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