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What Everyone Should Know About Business - Patrice Flynn - Bog - Business Expert Press - Plusbog.dk

What Everyone Should Know About Business - Patrice Flynn - Bog - Business Expert Press - Plusbog.dk

This practical and informative primer is a new kind of teaching tool that is easy to read, easy to understand, and easy to apply.Dr. Flynn presents the functional areas of business from entrepreneurship to small business development, legal structure, growth strategy, going global, finance, digitization, marketing, and management. Theory is matched with game-changing realities in today's business environment such as far-reaching networked digital supply chains, personalized geolocation marketing, 5 nm micro-processing chip architecture and hyperscale data centers triggering the generative AI boom, and sophisticated hybrid legal structures and financial management systems.

DKK 296.00
1

International Auditing Standards in the United States - Asokan Anandarajan - Bog - Business Expert Press - Plusbog.dk

International Auditing Standards in the United States - Asokan Anandarajan - Bog - Business Expert Press - Plusbog.dk

This book is a tool that students, faculty, and practitioners can use to better understand the relationship between US PCAOB auditing standards and IFAC IAASB auditing standards. With time, the designations of US PCAOB standards were reorganized from the initial publication of this book. Accordingly, we have added to this addition an Appendix, Appendix 1. It shows the correlation of the old designation of PCAOB auditing standards, before reorganization, and the new designations for these standards. We also have added a second appendix, Appendix 2. The latter presents the PCAOB standards, the related AICPA standards, and the IFAC IAASB standards. We suggest bookmarking the Appendices and referring back to them as you use the text.

DKK 245.00
1

C-O-S-T - Craig Theisen - Bog - Business Expert Press - Plusbog.dk

C-O-S-T - Craig Theisen - Bog - Business Expert Press - Plusbog.dk

Why do companies exert high effort to reduce the costs of products that are production? Because they can! Because unnecessary product costs were not removed during product development. C-O-S-T , short for Cost Optimization System and Technique, details how a company''s product development teams, their supporting functions, and company leaders can optimize product costs before production starts and thereby maximize lifecycle profits. Since product development teams determine product costs imparted to new products, much of the book details how these teams optimize product costs. The book also includes ways company leaders can create and sustain company-wide engagement in optimizing product costs and keeping the resulting increased profit margins. The reader is entertained while observing a three-day workshop where executives of a fictitious company, Defender Products, Inc. are being taught the C-O-S-T system by its developers. The story flows like a business workshop with slides, dialog, and break-out sessions. The content will benefit all companies that design, develop and manufacture products.

DKK 245.00
1

Customer-Oriented Marketing Strategy - Tulay Yeniceri - Bog - Business Expert Press - Plusbog.dk

Customer-Oriented Marketing Strategy - Tulay Yeniceri - Bog - Business Expert Press - Plusbog.dk

This book is about customer orientation as a marketing strategy. It covers the vast literature on the subject and tries to combine the major studies in this specific field of marketing and strategy to offer a comprehensive strategic tool for decision makers in organizations. The book starts with the classic marketing concept and then reviews important developments and research of the latest findings both from the theoretical and applied points of view. Examples, methodologies, policy measures and strategies to be implemented in order to drive customer satisfaction are the backbone of this book. Both manufacturing and service businesses are addressed. This book also covers the relationships, applications and the steps to be taken to drive continuous relationships with customers to aid in the process of defining and implementing niche strategies, international marketing efforts, and electronic commerce. This book is aimed at researchers, graduate students, marketing practitioners both in manufacturing and service, chief executive officers of companies as well as those responsible for marketing strategy.

DKK 211.00
1

How to Make Good Business Decisions - J.c. Baker - Bog - Business Expert Press - Plusbog.dk

How to Make Good Business Decisions - J.c. Baker - Bog - Business Expert Press - Plusbog.dk

How to Make Good Business Decisions is a book to assist people with thoughts surrounding essential aspects of finances and business. Much of the decision-making for people derives from experiences and exposure. The ability to see multiple perspectives allows for a higher level of understanding, increasing common sense perception. The common belief for the concept of common sense is a general acceptance as a usual occurrence or stance among people. However, reality demonstrates that people view topics very differently. Technology and varying media outlets create many avenues for information leading to conflicting positions and confusion. This book provides a straightforward method of removing distortions among education, business practices, finances, and ownership. There are countless variables, obstacles, and barriers inherent in life''s journey, and operating with common sense will alleviate many issues. However, exposure to information, experiences, and education redefines what is "common." Readers will learn how their thoughts, viewpoints, and focus shape their responses and navigation through important decision-making realities. This book serves as a tool for increasing decision-making.

DKK 245.00
1

A Profile of the Oil and Gas Industry - Linda Herkenhoff - Bog - Business Expert Press - Plusbog.dk

A Profile of the Oil and Gas Industry - Linda Herkenhoff - Bog - Business Expert Press - Plusbog.dk

We know that the people of Mesopotamia were using crude oil as a tar for building ships and houses as early as 3000 BC, so it is not by any means a new industry-but it is a volatile one. Oil and gas are important to every aspect of our economy yet this industry is distinguished by its combination of increasing demands and decreasing discovery volumes-and it is an industry shrouded in an environment of extremely volatile pricing. This book is a vital introduction to the oil and gas industry that focuses on history, operations, major companies, outside market forces, regulation, and the current challenges the industry faces. Such factors as finite natural resources, the environment, economics, geopolitics, and technology are also analyzed in detail. The focus on oil and gas is likely to continue to grow until efficient, environmentally safe alternate fuels become available. And because it''s woven with complex relationships that are ever changing, this book is the best tool to have for a better understanding of this industry.

DKK 209.00
1

Statistics for Economics - Shahdad Naghshpou - Bog - Business Expert Press - Plusbog.dk

Statistics for Economics - Shahdad Naghshpou - Bog - Business Expert Press - Plusbog.dk

Statistics is the branch of mathematics that deals with real life problems. As such, it is an essential tool for economists. Unfortunately, the way the concept is introduced to students is not compatible with the way the economists think and learn. The problem is worsened by the use of mathematical jargon and complex derivations. However, as this book demonstrates, neither is necessary. The book is written in simple English with minimal use of symbols. All the examples and exercises in the book are constructed within the field of economics, thus eliminating the difficulty of learning statistics with examples from fields that have no relation to business, politics, or policy. Statistics is not more difficult than economics. Anyone that can comprehend economics can understand and use statistics successfully. The book utilizes Microsoft Excel to obtain statistical results, as well as to perform additional necessary computations. Although the Excel spreadsheet is not the software of choice for performing sophisticated statistical analysis, it is widely available and almost everyone has some degree of familiarity with Excel.

DKK 211.00
1

A Primer on Macroeconomics - Thomas Beveridge - Bog - Business Expert Press - Plusbog.dk

A Primer on Macroeconomics - Thomas Beveridge - Bog - Business Expert Press - Plusbog.dk

Economics, far from being the ''dismal science,'' offers us valuable lessons that can be applied to our everyday experiences. At its heart, economics is the science of choice and a study of economic principles allows us to achieve a more informed understanding of how we make our choices, whether these choices occur in our everyday life, in our work environment, or at the national or international level. The present text represents a common sense approach to basic macroeconomics. It is directed toward all students, but particularly those within business school settings including students beginning an advanced business degree course of study. It will deliver clear statements of essential economic principles, supported by easy to understand examples, and uncluttered by extraneous material; the goal being to provide a concise readable primer that covers the substance of macroeconomic theory. The text begins by explaining key economic principles and defining important terms used in macroeconomic discussion. It uses a single unifying tool--aggregate demand and aggregate supply analysis--to probe differing perspectives on macroeconomic policies.

DKK 211.00
1

A Beginner's Guide to Economic Research and Presentation - Jeffrey A. Edwards - Bog - Business Expert Press - Plusbog.dk

A Beginner's Guide to Economic Research and Presentation - Jeffrey A. Edwards - Bog - Business Expert Press - Plusbog.dk

Conducting good research is critical to any student today. Writing good research papers is equally important - yet many students have not been given the proper tools to convey cogently the results of their research. This book is for you or anyone who needs a step-by-step approach to the writing of a research paper in the field of economics. Most books concerned with research writing are broadly applied. They approach the subject generally, which is to say that they don''t lay out a particular path to conducting research. Yet a specific path offering a specific focus to writing research is exactly what is needed for most students. This book provides that focus. For example, this book doesn’t cover a dozen different search engines to perform a literature review; it specifies only EconLit. Nor are you left to decide what scholarly publications are important ones to review; the book emphasizes only the use of journal impact factors found through RePEc to rank journal articles and their importance to the literature at large. Whereas other books provide an overview of how to present research, with only cursory suggestions and tips, inside this book, the authors provide precise details on all aspects of research writing, including how many PowerPoint slides one should prepare for presentations and how much content should be on each slide. In short, unlike other books, this book provides a specific approach to conducting research, writing a paper, and presenting its material.

DKK 211.00
1

Multi-objective Decision Analysis - Clinton Brownley - Bog - Business Expert Press - Plusbog.dk

Multi-objective Decision Analysis - Clinton Brownley - Bog - Business Expert Press - Plusbog.dk

Whether managing strategy, operations, or products, making the best decision in a complex uncertain business environment is challenging. One of the major difficulties facing decision makers is that they often have multiple, competing objectives, which means trade-offs will need to be made. To further complicate matters, uncertainty in the business environment makes it hard to explicitly understand how different objectives will impact potential outcomes. Fortunately, these problems can be solved with a structured framework for multi-objective decision analysis that measures trade-offs among objectives and incorporates uncertainties and risk preferences. This book is designed to help decision makers by providing such an analysis framework implemented as a simple spreadsheet tool. This framework helps structure the decision making process by identifying what information is needed for the decision, defining how that information should be combined and, finally, providing quantifiable evidence to clearly communicate and justify the final decision. With this process, decision making is made more efficient by focusing only on information and factors that are well-defined, measureable, and relevant to the decision at hand. Using this structured decision-making framework, anyone can effectively and consistently make better decisions to gain a competitive and strategic advantage.

DKK 211.00
1

Metric Dashboards for Operations and Supply Chain Excellence - Jaideep Motwani - Bog - Business Expert Press - Plusbog.dk

Metric Dashboards for Operations and Supply Chain Excellence - Jaideep Motwani - Bog - Business Expert Press - Plusbog.dk

Over the last decade lean and six sigma methods and tools have helped organizations improve to historic productivity levels with the data driven, systematic elimination of waste and improvement of flow. Today many organizations have enjoyed the benefits of Lean and Six sigma initiatives, and are looking more to sustain the gains, and aggressively drive a systematic and on-going approach to improvement and problem solving. The concept of diminishing returns applies here, when in the early stages, organizations were able to find ''low-hanging fruit'' and to quickly make significant improvements. Now the easy work is done, and organizations need a simple yet systematic approach to continuing their continuous improvement efforts. Operations and supply chain leaders will benefit from this book by developing a clear understanding of why and how metric scorecards and dashboards can be used as a powerful data driven improvement tool. This book illustrates visual management, scorecards, and dashboards for a full range of organizations, and focuses on Operations and Supply Chain Management areas. By covering these tools in these environments in a story book format, organization leaders can begin to understand how these methods and tools can be applied in their organizations.

DKK 211.00
1

Branding Basics - Jay Gronlund - Bog - Business Expert Press - Plusbog.dk

Branding Basics - Jay Gronlund - Bog - Business Expert Press - Plusbog.dk

Most business managers really don''t understand ''branding''. They usually think this discipline starts with a new, catchy name and then they become fixated with all the media and digital options that exist today. What is lacking in both B2B and B2C circles is the strategic side of branding - i.e. the creativity, customer research and competitive assessments, matched against a realistic examination of a company''s strengths and ability to deliver on promises. This involves all the due diligence that will determine the optimal positioning for creating ''content'' or a credible benefit/added value to make a brand genuinely relevant and stand out in today''s overcrowded, fast paced world. This book on the ''Basics of Branding'' is designed to re-focus the attention of tomorrow''s managers on these essential building blocks for successful brand development. It emphasizes the core principles that will enable people to view branding as a tool for a variety of uses (e.g. Corporate and product branding, personal branding, branding a country or a university, etc.). The book is basic, practical, and single-mindedly clear, almost like a handbook that will forever be actionable as a reference guide.

DKK 211.00
1

Accounting for Derivatives and Hedging Activities - Frank J. Biel - Bog - Business Expert Press - Plusbog.dk

Accounting for Derivatives and Hedging Activities - Frank J. Biel - Bog - Business Expert Press - Plusbog.dk

Derivatives, and derivatives used to hedge financial and operating functions, are designed to allow managers of firms to manage effectively the downside risk of their financial and operating strategies. They also can be very useful tools that allow managers and executives to accurately predict financial and operational performance and manage the investment communities expectations regarding overall firm performance. Derivatives and hedges, however, if not properly designed in conjunction with the firms risk management strategy, can be potentially disastrous for the firm. The ongoing financial turmoil in markets can be partially explained by company managers and executives not understanding the potential financial statement impact when derivative markets move in a particular direction for longer periods of time than anticipated by firms. This book is designed for managers and executives to be a comprehensive yet accessible resource for understanding the impact of derivative and hedge accounting on a companys reporting of financial statements. The books primary purpose is to demystify derivatives and provide practical advice and counsel on how to use them to manage more effectively the operational and financial risk to the firm. When used properly derivatives are an extremely effective tool that managers and executives can use to reduce uncertainty regarding the future.

DKK 211.00
1

Moving the Needle with Lean OKRs - Bart Den Haak - Bog - Business Expert Press - Plusbog.dk

Moving the Needle with Lean OKRs - Bart Den Haak - Bog - Business Expert Press - Plusbog.dk

Leaders in the digital era are faced with breaking into new markets, disrupting existing ones, and doing so with more precision than ever before just to keep up with their competitors. To innovate more quickly, to rapidly experiment with ideas and technology, to pivot seemingly overnight, you need to have a system in place that can help you execute your most ambitious strategy. While OKRs (Objective and Key Results) have made huge waves recently, practical implementation of OKRs remains elusive for many. Lean OKRs are the evolved version of the OKR strategy execution tool that has powered the transformational journeys of giants like Google and Facebook. It is the lightweight method that turns good ideas into great execution, heightens employee engagement, aligns teams, and achieves measurable, breakthrough results. Lean OKRs presents insightful anecdotes, creative exercises, clear figures and step-by-step models. Designed as a comprehensive guide, it covers everything from theoretical roots to practical execution, including company-wide strategy alignment and emotional management. Applicable to small companies as well as large organisations, Lean OKRs drives innovation through behavioral changes, empowering and motivating teams through focused daily OKR practices that are simple to put into action. Practical and to the point, this book integrates a unique combination of structural and leadership strategies, resulting in a new approach to OKRs that conquers the hurdles experienced by most business leaders today.

DKK 245.00
1

The Road to Champagne - Alejandro Colindres Frano - Bog - Business Expert Press - Plusbog.dk

The Road to Champagne - Alejandro Colindres Frano - Bog - Business Expert Press - Plusbog.dk

Don''t get stuck! Too many smart and well-educated young professionals struggle growing and finding success simply because they lack powerful insights on how to address the main root causes of slow growth. The Road to Champagne empowers professionals everywhere-including you-to accelerate career growth by clearly presenting how to remove such root causes. The logical framework consists of 13 principles; each one illustrated by real events and supported by practical actions to help you embed them in your life. This pragmatic career guide is perfect for any professional with room to grow; hence, it will help: - Those starting their career including students, recent grads, and those who are several years into their career - More seasoned professionals with untapped growth potential "The Road to Champagne is the ultimate tool guide to understanding how you can achieve your next steps, with actionable and powerful advice to navigate you through the process! " according to award-winning Dr. Marshall Goldsmith, one of the world''s leading executive educators, coaches, and New York Times #1 bestselling author. If you enjoyed the The Seven Habits of Highly Effective People or The Success Principles: How to Get From Where You Are to Where You Want to Be , you will love The Road to Champagne. Cheers to your many upcoming career achievements, you are about to turbocharge your drive to success!

DKK 245.00
1

Understanding the Family Business - Keanon J. Alderson - Bog - Business Expert Press - Plusbog.dk

Understanding the Family Business - Keanon J. Alderson - Bog - Business Expert Press - Plusbog.dk

This book will provide readers with an introductory overview of family business, the most prevalent form of business in the world. The differences between family and non-family businesses are emphasized in this book, and there are several key audiences: - - As a supplemental text for university undergraduate or graduate level courses such as small business management, introduction to business, entrepreneurship, or family studies. - - Members of family businesses will benefit from the book as an introduction to the unique nature of family businesses. - - Professional advisors to family firms such as accountants, attorneys, bankers, insurance providers, and financial services professionals may develop a better understanding of their clients. - - Suppliers to family businesses will gain insight to this important business customer. Much of the literature on family business is from the United States; an attempt has been made to present relevant international information, as well. The authors uniquely include just how to define a family business and provide an overview of family business. They also include the many differences between a family owned business and a non-family owned business; the major family business theories; how family firms make business decisions; and effective family business governance and use of advisors and boards. This book will be a useful and much-needed tool for so many people, and the authors conclude this book with future research to advance the study of family business.

DKK 211.00
1

Effective Interviewing and Information-Gathering Techniques - Tom Diamante - Bog - Business Expert Press - Plusbog.dk

Effective Interviewing and Information-Gathering Techniques - Tom Diamante - Bog - Business Expert Press - Plusbog.dk

This book is an invaluable, instructional field manual for any professional who needs to obtain and interpret information gathered directly by and from people, without recourse to a technological intermediary, such as online search. In the role of interviewer, interrogator, or evaluator, there are many opportunities to get it wrong. Good information can go bad . . . bad information can go good, but for the wrong reasons. Either way, without an understanding of process and context, free standing information runs the risk of sending one in the wrong direction. Effective Interviewing and Information Gathering Techniques offers the reader a practical introduction to all aspects of obtaining and evaluating information. It serves as a tool-kit that helps build the skills necessary for conducting good interviews and extracting information that is critical for the enterprise in which the interviewer is engaged. As readers progress throughout the book they will acquire an understanding of research-based behavioral techniques that bolster the success rate of interviews. In addition, the legal factors one needs to be aware of prior to conducting an interview for hiring purposes are spelled out. Readers will learn how to design the interview protocol and navigate the murky waters of the give-and-take involved in gaining access to and interpreting the information found during an interview. Finally, readers will acquire the skills necessary to help them evaluate interview information so that decisions made are evidence-based.

DKK 211.00
1